Gov 2.0 in a gov 1.0 world

Applying Gov 2.0 in a Gov 1.0 world
Craig Thomler
30 September 2011
@craigthomler
http://egovau.blogspot.com
http://au.linkedin.com/in/craigthomler
http://www.slideshare.net/CraigThomler

Gov 1.0
Magna Carta
1215 AD

to 2.0
Internet
2010 AD

Gov 1.0 to 2.0
Magna Carta – 1215 AD
Internet – 2010 AD

Government 2.0 represents a fundamental shiftin the relationship betweencitizens and government,to the benefit of both.

Government 2.0 includes...
Using tools and techniques enabled by digital technologies to bring citizens 'inside the tent'.
Empowering citizens to be active participants in government decision-making processes and supporting them to do for themselves.
Opening up public data for public reuse to inform and enable new insights, better decisions and more effective policy.
Initiatives from individuals and non-government organisations as well as government.

Government as media

Government as engager

Government as convenor

Government as platform

Government 2.0 in Australia
Over 275 online consultations in last two years
Over 380 Departmental Twitter accounts
Over 80 agency mobile apps
Over 70 agency blogs (all levels of government)
Over 45 Facebook pages
Over 40 agency YouTube channels
At least 5 data mash-up competitions

Growth in Twitter use

WA is a 'Tweader'
WA is a 'Tweader'
83
70
3.9%
44
10.1%
34
25
12.3%
14
5
9.9%
2
7.9%

WA is a 'Tweader'
WA is a 'Tweader'
9.0%
17.3%
15.6%
25.3%
3.9%
10.1%
15.9%
15.3%
20.0%
30.0%
12.3%
9.9%
7.9%

Building your infrastructure
Start monitoring social media (they're already talking about you!)
Reserve account names
Identify needed guidance and policy
Develop internal governance (borrow rather than build)
Identify and mitigate risks
Educate executives and peers
Pilot where social media supports your goals (look for less critical objective)
Build operational guidance to support good practice
Keep executing!

Online infrastructure
Engagement hub
Monitoring suite
Blogs
Forums
Polls
Web reporting
Archiving
Idea market
Groups
Social media monitoring
Your website
Enabling services
Outreach activities
Social media publishing
Forums
Blogs
URL shortener
Survey
Groups
File transfer
Email
Email
Social media presence
Storage (image, video, docs)
Facebook
Twitter
YouTube
Groups
LinkedIn
Foursquare
Yammer
Forums
Mapping
Apps

Challenges remain
Generation gap
Political climate
Public service culture
Legislation and policy
Speed of change
Adoption and reach
Personal versus professional

Questions?
Craig Thomler
30 September 2011
@craigthomler
http://egovau.blogspot.com
http://au.linkedin.com/in/craigthomler
http://www.slideshare.net/CraigThomler

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Gov 2.0 in a gov 1.0 world

by Craig Thomler on Oct 04, 2011

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