WordPress SEO
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WordPress SEO

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Second part of the SEO for WordPress session covering a few tips, plugins to use and common mistakes people make.

Second part of the SEO for WordPress session covering a few tips, plugins to use and common mistakes people make.

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WordPress SEO Presentation Transcript

  • 1. WordPress SEO
    Craig Bailey
    XEN Systems
    www.xensystems.net
    www.craigbailey.net
    @craigbailey
  • 2. Bill Gates cares about SEO...
    Do you?
    www.craigbailey.net | www.xenseo.net
  • 3. WordPress on my sites
    What are your goals?
    What keywords are you targeting?
    Title tags
    Headings
    Images
    Internal linking
    www.craigbailey.net | www.xensystems.net
  • 4. Plugins
    Joost’s Google Analytics plugin
    Platinum SEO
    Google XML Sitemaps
    Redirection
    Yet Another Related Posts
    More WordPress resources: http://www.craigbailey.net/resources/
    www.craigbailey.net | www.xenseo.net
  • 5. Tools
    Firefox plugins
    SEOToolbar & SEO for FireFox by Aaron Wall
    http://tools.seobook.com/
    Firebug
    https://addons.mozilla.org/en-US/firefox/addon/1843
    www.craigbailey.net | www.xenseo.net
  • 6. Gotchas
    Poor site structure
    Forgetting to put redirects in place
    Use Redirection plugin
    Duplicate content
    Use canonical tags
    Noindex archive pages and tags
    www.craigbailey.net | www.xensystems.net
  • 7. Resources
    Joost de Valk
    http://yoast.com/articles/wordpress-seo/
    SEO for Bloggers
    http://www.craigbailey.net/search-engine-optimization-seo-for-bloggers/
    SEO Resources
    http://www.craigbailey.net/resources/
    www.craigbailey.net | www.xenseo.net
  • 8. Questions
    Free Personal site audit – email me
    craig@craigbailey.net
    SEO Consulting Services
    www.xensystems.net
    More resources
    www.craigbailey.net/resources
    www.craigbailey.net/bloggers
    www.craigbailey.net | www.xensystems.net