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10 Things in 10 Minutes - SEO<br />Craig Bailey<br />XEN SEO<br />www.xenseo.net<br />www.craigbailey.net<br />Start Timer...
1. Bill Gates cares about SEO...<br />Do you?<br />www.craigbailey.net | www.xenseo.net <br />
2. On-page vs Off -Page<br />www.craigbailey.net | www.xenseo.net <br />On Page (Stuff on your site)<br />Titles & Keyword...
On Page<br />www.craigbailey.net | www.xenseo.net <br />
Title Tags (On Page)<br />www.craigbailey.net | www.xenseo.net <br />
Keywords for Title tags (On Page)<br />Use the Google Keyword Tool<br />https://adwords.google.com/select/KeywordToolExter...
Image ALT (On Page)<br />&lt;imgsrc=“my-keywords.jpg” alt=“my keywords”&gt;<br />www.craigbailey.net | www.xenseo.net <br />
Pretty URLs (On Page)<br />www.mysite.com/my-keyword-phrase/<br />Versus<br />www.mysite.com/?p=22<br />Depends on the cap...
Off Page<br />www.craigbailey.net | www.xenseo.net <br />
DMOZ (Off Page)<br />http://DMOZ.org<br />www.craigbailey.net | www.xenseo.net <br />
Directories (Off Page)<br />Best of the Web - http://BOTW.org<br />www.craigbailey.net | www.xenseo.net <br />
Commenting (Off Page)<br />Add one awesome comment a week<br />2 Benefits<br />Sales<br />Link potential<br />www.craigbai...
Site<br />www.craigbailey.net | www.xenseo.net <br />
Analytics (Site)<br />Google Analytics - http://www.google.com/analytics/<br />Clicky - http://getclicky.com/<br />ChartBe...
Sitemaps (Site) <br />http://sitemaps.org/<br />www.craigbailey.net | www.xenseo.net <br />
Webmaster Tools (Site)<br />http://www.bing.com/webmaster/<br />https://www.google.com/webmasters/<br />www.craigbailey.ne...
Recap<br />www.craigbailey.net | www.xenseo.net <br />On Page (Stuff on your site)<br />Titles & Keywords<br />Images <br ...
10. Questions<br />Free Personal site audit – email me<br />craig@craigbailey.net<br />More resources<br />www.craigbailey...
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10 Things in 10 Minutes - SEO

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Craig Bailey's 10 Quick SEO tips in 10 minutes.

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Transcript of "10 Things in 10 Minutes - SEO"

  1. 1. 10 Things in 10 Minutes - SEO<br />Craig Bailey<br />XEN SEO<br />www.xenseo.net<br />www.craigbailey.net<br />Start Timer<br />
  2. 2. 1. Bill Gates cares about SEO...<br />Do you?<br />www.craigbailey.net | www.xenseo.net <br />
  3. 3. 2. On-page vs Off -Page<br />www.craigbailey.net | www.xenseo.net <br />On Page (Stuff on your site)<br />Titles & Keywords<br />Images <br />Pretty URLS <br />Off Page (Links from other sites)<br />DMOZ<br />Directories<br />Commenting<br />Site<br />Analytics<br />Sitemaps<br />Webmaster tools<br />
  4. 4. On Page<br />www.craigbailey.net | www.xenseo.net <br />
  5. 5. Title Tags (On Page)<br />www.craigbailey.net | www.xenseo.net <br />
  6. 6. Keywords for Title tags (On Page)<br />Use the Google Keyword Tool<br />https://adwords.google.com/select/KeywordToolExternal<br />www.craigbailey.net | www.xenseo.net <br />
  7. 7. Image ALT (On Page)<br />&lt;imgsrc=“my-keywords.jpg” alt=“my keywords”&gt;<br />www.craigbailey.net | www.xenseo.net <br />
  8. 8. Pretty URLs (On Page)<br />www.mysite.com/my-keyword-phrase/<br />Versus<br />www.mysite.com/?p=22<br />Depends on the capability of your CMS<br />www.craigbailey.net | www.xenseo.net <br />
  9. 9. Off Page<br />www.craigbailey.net | www.xenseo.net <br />
  10. 10. DMOZ (Off Page)<br />http://DMOZ.org<br />www.craigbailey.net | www.xenseo.net <br />
  11. 11. Directories (Off Page)<br />Best of the Web - http://BOTW.org<br />www.craigbailey.net | www.xenseo.net <br />
  12. 12. Commenting (Off Page)<br />Add one awesome comment a week<br />2 Benefits<br />Sales<br />Link potential<br />www.craigbailey.net | www.xenseo.net <br />
  13. 13. Site<br />www.craigbailey.net | www.xenseo.net <br />
  14. 14. Analytics (Site)<br />Google Analytics - http://www.google.com/analytics/<br />Clicky - http://getclicky.com/<br />ChartBeat - http://chartbeat.com/<br />www.craigbailey.net | www.xenseo.net <br />
  15. 15. Sitemaps (Site) <br />http://sitemaps.org/<br />www.craigbailey.net | www.xenseo.net <br />
  16. 16. Webmaster Tools (Site)<br />http://www.bing.com/webmaster/<br />https://www.google.com/webmasters/<br />www.craigbailey.net | www.xenseo.net <br />
  17. 17. Recap<br />www.craigbailey.net | www.xenseo.net <br />On Page (Stuff on your site)<br />Titles & Keywords<br />Images <br />Pretty URLS <br />Off Page (Links from other sites)<br />DMOZ<br />Directories<br />Commenting<br />Site<br />Analytics<br />Sitemaps<br />Webmaster tools<br />
  18. 18. 10. Questions<br />Free Personal site audit – email me<br />craig@craigbailey.net<br />More resources<br />www.craigbailey.net/resources<br />www.craigbailey.net/bloggers<br />www.craigbailey.net | www.xenseo.net <br />
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