The three things you must know to succeed on social media

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These days it seems that everyone uses Facebook, LinkedIn and Twitter doesn’t it, and there’s no big secret to using these networks is there? Well, if that’s true why do we hear so many horror stories about it all going wrong and why can nobody tell you how much money they’ve made using it? In this Digital Bites talk, social media expert author Adam Gray explains how to do it better than the competition and get it right.

Published in: Social Media, Technology, Business
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The three things you must know to succeed on social media

  1. 1. adam@grayuk.com www.grayuk.com Social Media
  2. 2. adam@grayuk.com www.grayuk.com repeat
  3. 3. adam@grayuk.com www.grayuk.com • CREDIBILITY • SIZE • COST
  4. 4. adam@grayuk.com www.grayuk.com I am one of the top social media experts in the UK and I can help your business achieve the growth that it deserves through the targeted use of social media campaigns. Adam Gray - Arrogant Self-promoter
  5. 5. adam@grayuk.com www.grayuk.com “Adam is great at what he does, great at communicating it, great at making others feel confident enough to get going on projects. He is personable and generous with his time, his expertise and his strikingly astute inputs into organisational work. Can't recommend him enough - a bonus to have on board.” Pascale Palmer - Head of Communications CAFOD
  6. 6. adam@grayuk.com www.grayuk.com
  7. 7. adam@grayuk.com www.grayuk.com in Q1 2013 signed up 1,000,000 new members EVERY DAY
  8. 8. adam@grayuk.com www.grayuk.com
  9. 9. adam@grayuk.com www.grayuk.com
  10. 10. adam@grayuk.com www.grayuk.com sound good?
  11. 11. adam@grayuk.com www.grayuk.com listeners my need psychology followers your message technology
  12. 12. adam@grayuk.com www.grayuk.com followers ≠ listeners
  13. 13. adam@grayuk.com www.grayuk.com
  14. 14. adam@grayuk.com www.grayuk.com my need
  15. 15. adam@grayuk.com www.grayuk.com trust friends believe experts like sharing dialogue openness honesty helping CONVERSATION
  16. 16. adam@grayuk.com www.grayuk.com psychology
  17. 17. adam@grayuk.com www.grayuk.com who’s the most important person in the world?
  18. 18. adam@grayuk.com www.grayuk.com WIIFM
  19. 19. adam@grayuk.com www.grayuk.com Spread
  20. 20. adam@grayuk.com www.grayuk.com you friends friends of friends 130 16,900
  21. 21. adam@grayuk.com www.grayuk.com and one last thing…
  22. 22. adam@grayuk.com www.grayuk.com be regular 10 minutes each day 2 hours on a Friday
  23. 23. adam@grayuk.com www.grayuk.com Thank you
  24. 24. adam@grayuk.com www.grayuk.com Adam Gray adam@grayuk.com 07779 572122

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