Getting a personality in the digital age

  • 287 views
Uploaded on

Customers engage with businesses they can relate to, and this is all the more apparent online. Iain Hatfield, CEO at online insurer PolicyBee, renowned for its friendly and approachable team, will …

Customers engage with businesses they can relate to, and this is all the more apparent online. Iain Hatfield, CEO at online insurer PolicyBee, renowned for its friendly and approachable team, will explore how he uses digital to create brand personality and develop his company’s USPs. Iain touches on social media, online customer service and striking the balance between online and offline customer contact.

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
287
On Slideshare
0
From Embeds
0
Number of Embeds
2

Actions

Shares
Downloads
4
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. EASILY DIGESTIBLE DIGITAL INSIGHT #digitalbites @digital_bites
  • 2. Getting a personality in the digital age presented by Iain Hatfield, PolicyBee Professional insurance with a personal touch EASILY DIGESTIBLE DIGITAL INSIGHT
  • 3. Crafted PRESENTATION Consumers of the future: The converged lifestyle and why Ipswich has gone digital presented by Fiona Wright, Ipswich Central The Business Improvement District Company for Ipswich EASILY DIGESTIBLE DIGITAL INSIGHT
  • 4. Thank you