Abercrombie & Fitch Co Q4

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Some background about ANF and Q4 results

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Abercrombie & Fitch Co Q4

  1. 1. ANF Abercrombie & Fitch Co.
  2. 2. David Abercrombie <ul><li>A former trapper, prospector, topographer and railroad surveyor </li></ul><ul><li>Inventor of camping equipment. </li></ul><ul><li>Outdoor man </li></ul><ul><li>Started a shop: selling highest-quality camping, fishing & hunting gear </li></ul>
  3. 3. Ezra Fitch <ul><li>Succesful lawyer </li></ul><ul><li>Wanted to do something else </li></ul><ul><li>Was also into camping & backpacking </li></ul><ul><li>Officially changed name to: Abercrombie & Fitch </li></ul>
  4. 4. Background <ul><li>Established 1892 </li></ul><ul><li>1988 acquired by The Limited Inc. </li></ul><ul><li>1992 more fashion-oriented </li></ul><ul><li>1996 IPO </li></ul><ul><li>The Limited Inc. retained 84% of the company </li></ul><ul><li>1998 it became independent </li></ul>
  5. 5. Background <ul><li>A retailer of casual clothing and accessories </li></ul><ul><li>Men, women, teenagers & kids </li></ul>
  6. 6. Quarterly earnings <ul><li>Net income per diluted share of $0.78 </li></ul><ul><li>Total company net sales decreased 19% to a value of $998 million </li></ul><ul><li>Comparable store sales decreased 25% </li></ul><ul><li>Economical crisis </li></ul><ul><li>Premium brand </li></ul>
  7. 7. Quarterly earnings <ul><li>Total direct-to-consumer net sales decreased 12% to $95.1 million </li></ul><ul><li>ANF net sales of $404.4 million </li></ul><ul><li>ANF comparable store sales dropped with 23% </li></ul>
  8. 8. Quarterly earnings <ul><li>abercrombie net sales of $120.1 million & comparable store sales decreased 30% </li></ul><ul><li>Hollister Co. net sales of $449.6 million & the comparable store sales decreased 25% </li></ul><ul><li>RUEHL net sales of $17.1 million RUEHL comparable store sales decreased 25% </li></ul>
  9. 9. Conclusion <ul><li>The fourth quarter: </li></ul><ul><ul><li>Nightmare for the retail industry </li></ul></ul><ul><ul><li>Unprecedented promotional activity by the competition </li></ul></ul><ul><ul><li>Consumers who didn’t want to spend as much as before </li></ul></ul>
  10. 10. Conclusion <ul><li>The economical crisis: </li></ul><ul><ul><li>Less sales </li></ul></ul><ul><ul><li>Happy with the results they managed to get </li></ul></ul><ul><li>Next year: </li></ul><ul><ul><li>Continue to protect & position the brands for more promising times </li></ul></ul>
  11. 11. Thanks for your time!

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