Market Metrics 5 14

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Canadian Market Metrics for May 2014

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Market Metrics 5 14

  1. 1. J.D. Power and Associates does not guarantee the accuracy, adequacy, or completeness of any information contained in this publication and is not responsible for any errors or omissions or for the results obtained from use of such information. Advertising claims cannot be based on informati on published in this publication. Reproduction of any material contained in this publication, including photocopying in part or in whole, is prohibited without the express written permission of J.D. Power and Associates. Any material quoted from this publication must be attributed to J.D. Power and Associates. ©2014 J.D. Power and Associates, The McGraw-Hill Companies, Inc. All Rights Reserved. Brian Murphy 416-507-3253 ▪ brian.murphy1@jdpa.com June 13, 2014 5918 23 5047 3 New Vehicles Used Vehicles Cash Lease Loan 50 54 58 62 66 70 May-13 Jun-13 Jul-13 Aug-13 Sep-13 Oct-13 Nov-13 Dec-13 Jan-14 Feb-14 Mar-14 Apr-14 May-14 New Used $470 $490 $510 $530 $550 $570 $590 May-13 Jun-13 Jul-13 Aug-13 Sep-13 Oct-13 Nov-13 Dec-13 Jan-14 Feb-14 Mar-14 Apr-14 May-14 New Lease New Loan VEHICLE PURCHASE TYPE Percent of Total Transactions (Past 12 Months) DAYS TO TURN MONTHLY PAYMENTS Average per Customer PERCENT NEW-VEHICLE LOAN TERM 72 Months and Greater 54% 0% 10% 20% 30% 40% 50% 60% 70% May-13 Jun-13 Jul-13 Aug-13 Sep-13 Oct-13 Nov-13 Dec-13 Jan-14 Feb-14 Mar-14 Apr-14 May-14 NEW VEHICLE PRICE VS. CUSTOMER FACING PRICE Data from JDPA PIN Incentive Spending Report (ISR) 20% 30% 40% 50% May-13 Jun-13 Jul-13 Aug-13 Sep-13 Oct-13 Nov-13 Dec-13 Jan-14 Feb-14 Mar-14 Apr-14 May-14 % Negative Equity Trade-In % PERCENT NEGATIVE EQUITY & TRADE-IN Percentage of negative equity vehicles at trade-in (new) $27,000 $28,000 $29,000 $30,000 $31,000 $32,000 $33,000 $34,000 May-13 Jun-13 Jul-13 Aug-13 Sep-13 Oct-13 Nov-13 Dec-13 Jan-14 Feb-14 Mar-14 Apr-14 May-14 Vehicle Price Transaction Price

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