Public transportation

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Project I did with my group partner Alwayne Ritchie, for Analyzing Trends class. We had to choose a category (such as transportation, retail, technology etc), analyze the trends shaping it, the opportunities and cases that support such opportunities,a culture network that leads the market, its behavior and come up with a set of strategic actions

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Public transportation

  1. 1. Public Transportation<br />alwayne ritchie & costina iordache<br />
  2. 2. Identified Trends<br />Green | Efficiency | Economy | Innovation | Social Media | Alt Transport <br />
  3. 3. Forces At Work<br />Open-source software | Recession | Budget Constraints | Frugality Communities Time Efficiency | Eco Friendly | Alternative Transport Service Cuts | API | Travel Social Competition | Innovator Mentality Accessibility | Mobility | Collaborations <br />
  4. 4. Innovator Cases<br />Car Pools | App Technology | Efficiency | Eco Footprint | Social Community<br />
  5. 5. Consumer Evolution<br />Problem Solving | Exploration | Developers | Awareness <br />
  6. 6. The Open-Source Community<br />We are constantly searching for new mediums in which to communicate with one another and coordinate when solving problems while discovering meaningful life experiences and relationships that facilitate our voice within the masses. <br />
  7. 7. People generated content<br />Social competition and status<br />More collaborations and connections<br />Community driven insight<br />Opportunity for more communication<br />Having a personal voice within a network<br />Trend Theme Impact<br />
  8. 8. Unmet Transit Needs<br /><ul><li> Energy & Cost-saving Transportation
  9. 9. Efficient Way-finding
  10. 10. Feedback Networks
  11. 11. Alternate Routes & Transport
  12. 12. Collaboration Network
  13. 13. Real-time Accurate Info</li></li></ul><li>Defining The User<br />The Millennials | Urbanites | Young Professionals | Innovators | Techies<br />
  14. 14. “DC wants to hear citizens’ ideas about problems that could be solved through technology.”<br />Case 1: Apps for Democracy<br />
  15. 15. “Revolutionizing healthcare delivery in remote areas through innovative mobile information systems.”<br />Case 2: SANA Mobile<br />
  16. 16. Along with Insider generated content, put your own places & happenings on the map and share them with the community.<br />Case 3: Nike True City<br />
  17. 17. Campaign For New York’s Future<br />TRANSPORTATION ALTERNATIVES: campaign for bicycling, walking, & <br /> public transportation <br />The Advocates for Change<br />
  18. 18. Mobile Transit Network<br />User updates | Maps | Alternative Routes | Pinpoints | Real-time Data<br />
  19. 19. TransLink Application<br />An open-source social platform that allows people to reach their destinations cheaper, more efficiently and sustainably.<br />
  20. 20. Beyond The Application<br />Underground Mobile Coverage | Driverless Trains | Bike Docks Universal Metro Card | Social Media Network | Alt Transport <br />
  21. 21. The way we communicate with others and ourselves ultimately determines the quality of our lives.<br />Connect with the Network…<br />

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