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Blacklist-based antivirus products and emergency security patches have traditionally been the core elements of Endpoint Security 1.0 strategies. Endpoint Security 1.0's failures have been well documented in the headlines: data breaches, identity theft, cyberextortion, etc. However, Endpoint Security 1.0 approaches continued for one very simple reason: the absence of a superior alternative.
Fortunately, highly secure and easily updated application whitelisting is now available to provide superior endpoint security. Application whitelisting is at the core of Endpoint Security 2.0 offerings. This whitepaper explains the fundamental motivations behind the movement to Endpoint Security 2.0 and outlines a means to compare alternatives.