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Brand Purpose Cases
 

Brand Purpose Cases

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    Brand Purpose Cases Brand Purpose Cases Presentation Transcript

    • A brand is like a social movement. The measure of the strength of the brand idea,is its ability to paint a world that people want to go to.
    • PURPOSE FRESHEN UP CINEMA ORIGINALITY COMMUNITY COLLOQIALFLAYFUL YOUTHFULNESS CREATIVITY EXPRESSIVE
    • PURPOSE INSPIRE EXTRAORDINARY RESOURCEFULNESSEXPRESS OUR UNIQUENESS COLLABORATION CREATIVITY PLAYFUL CELEBRATE CURIOSITY DIVERSITY PASSION
    • PURPOSE NURTURING WELLBEING THROUGH NATUREYOUNG AT HEART AUTHENTIC RESOURCEFUL PLAIN & SIMPLE APPRECIATE WORKING NATURE TOGETHER OPEN & WARM / NURTURING
    • PURPOSE CREATE SPACE IN PEOPLE’S LIVES PEOPLE-CENTRED EXCELLENCE INSPIRATIONALORGANISED SIMPLICITY RESOURCEFUL STYLISH & WARM
    • PURPOSE TO TEACH & INSPIRE GOODNESS WORKING GIVING INSPIRATIONAL TOGETHERINNOCENT PEOPLE-CENTRED COMMUNITY OPEN & WARM
    • PURPOSE NOURISH SOULS BY CRAFTING MOMENTS SUSPENDED IN TIME TRADITION LOVE INSPIRATIONALAUTHENTIC SIMPLICITY INSPIRATION OPEN & WARM