The 3 P’swww.BobMayer.orgThis presentation is brought by former Green Beret andNY Times bestselling author of Factual Fict...
“Bob Mayer and Jen Taltyare the go-to team forwriters looking to self-publish.This book is packedwith the wisdom ofexperie...
PLATFORMWednesday, June 19, 13
•Name recognition (Brand).•Are you an expert in your field?•Do you have a special background thatmakes you unique?PlatformW...
•It’s also internal.•What is your passion?•Can you communicate your passion?PlatformWednesday, June 19, 13
•Understand who you are.•Then, who do you want to be?PlatformWednesday, June 19, 13
PRODUCTWednesday, June 19, 13
•Your book•Your articles•Your classes•Your blog•Your consulting•Your expertiseProductWednesday, June 19, 13
•The best platform and promotion is a greatproduct.•Better platform and promotion are moregreat products.ProductWednesday,...
PROMOTIONWednesday, June 19, 13
•The keys:•Have good content•Link to something (Atlantis-Lost)•Balance promotion with networking andsupporting othersPromo...
•Who is the target audience?•What desires/needs are you tapping into?•What message will touch those desires/needs?•Be cons...
•You can’t do everything.•Twitter•Blogs•Facebook•GoodreadsPromotionWednesday, June 19, 13
• Its a great time to be an author.• Self-publishing and Traditional Publishhave the same success rate.• But the differenc...
www.coolgus.comThe Complete Author PackageWednesday, June 19, 13
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The Three P's

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Write It Forward is a one-of-a-kind book focusing on you, the author. In Write It Forward Bob Mayer applies the time- tested strategies of the Green Berets to the world of being a successful author. He has taught thousands of writers over the years, but this new and innovative program probes deeper than words on the page. It is designed to teach writers how to think, plan and become the future best-sellers of the new age of publishing. The benefits you'll gain from this book will extend far beyond your writing and reach into all areas of your life making dreams a reality.
"I have always loved how your programs delved deeply into the pyscohological models you need to develop characters. No you are using that to develop people." Co-Creator of the Chicken Soup Books Jack Canfield

"Whatever Bob Mayer has to tell us about writing is something we should know. His Toolkit proves an invaluable resource for beginning and seasoned writers alike. Don't miss out." #1 NY Times best-selling author Terry Brooks

"Bob Mayer is a gifted writer and a generous teacher." #1 NY Times best-selling author Susan Wiggs

Published in: Education, Business, Technology
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  • Instructor Writer at JFK Special Warfare Center & School\nCurrently live: Charleston, SC\n
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  • Cool Gus\n
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  • The Three P's

    1. 1. The 3 P’swww.BobMayer.orgThis presentation is brought by former Green Beret andNY Times bestselling author of Factual Fiction...Bob MayerFor more Information:Please contact Bob Mayer at bobmayer@coolgus.comor Jen Talty at jentalty@coolgus.comWednesday, June 19, 13
    2. 2. “Bob Mayer and Jen Taltyare the go-to team forwriters looking to self-publish.This book is packedwith the wisdom ofexperience and success.”James Scott Bell, best sellingauthor of Plot andStructure.Wednesday, June 19, 13
    3. 3. PLATFORMWednesday, June 19, 13
    4. 4. •Name recognition (Brand).•Are you an expert in your field?•Do you have a special background thatmakes you unique?PlatformWednesday, June 19, 13
    5. 5. •It’s also internal.•What is your passion?•Can you communicate your passion?PlatformWednesday, June 19, 13
    6. 6. •Understand who you are.•Then, who do you want to be?PlatformWednesday, June 19, 13
    7. 7. PRODUCTWednesday, June 19, 13
    8. 8. •Your book•Your articles•Your classes•Your blog•Your consulting•Your expertiseProductWednesday, June 19, 13
    9. 9. •The best platform and promotion is a greatproduct.•Better platform and promotion are moregreat products.ProductWednesday, June 19, 13
    10. 10. PROMOTIONWednesday, June 19, 13
    11. 11. •The keys:•Have good content•Link to something (Atlantis-Lost)•Balance promotion with networking andsupporting othersPromotionWednesday, June 19, 13
    12. 12. •Who is the target audience?•What desires/needs are you tapping into?•What message will touch those desires/needs?•Be consistent with message and brand.•Repeat the message over and over and over.•Content, content, content.PromotionWednesday, June 19, 13
    13. 13. •You can’t do everything.•Twitter•Blogs•Facebook•GoodreadsPromotionWednesday, June 19, 13
    14. 14. • Its a great time to be an author.• Self-publishing and Traditional Publishhave the same success rate.• But the difference is...• You are in control.• Readers Rule.In ConclusionWednesday, June 19, 13
    15. 15. www.coolgus.comThe Complete Author PackageWednesday, June 19, 13
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