The Black and White Cookie Company II
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The Black and White Cookie Company II

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The Black and White Cookie Company

The Black and White Cookie Company

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The Black and White Cookie Company II The Black and White Cookie Company II Presentation Transcript

  • ESTABLISHING A BRAND
  • The Black and White Cookie Company was conceptualized by Joshua Auerbach, a longtime fan of the Black and White Cookie. Joshua was struck by the conspicuous absence of thetreat outside of New York City. Proof of concept was rapid as email after email arrived from ex-New Yorkers, tourists, and others eager to purchase the cookies.The CookieJoshua worked diligently for over 3 years to refine the recipe, adding a tasty touch to a timelessclassic. He took the recipe and made it even better; crisp around the edges, soft in the middlewith that perfect hint of lemon. Our Black and Whites are truly the best Black and WhiteCookies on earth!We offer a variety of Black and White Cookies. The basic product is an all natural traditionalNew York City Black and White Cookie, iced in the classic half chocolate, half vanilla design.The Black and White Cookie Company is the exclusive manufacturer of Black andWhite Cookies in a large variety of exotic flavor combinations including Bubblegum, Blueberry,Strawberry, Peanut Butter and Jelly, Mint, Orange Cream, Butterscotch, and Chocolate &Peanut Butter, Piña Colada, Mojito and many many more.We have full customization: Various cookie shapes, edible images, custom icing and customlabels that can all be paired with any of our flavor combinations for use in promotions,weddings, birthdays and holidays.Kosher CertificationAll products produced by the Black and White Cookie Company are Kosher.
  • Prospective Retail Social Networks Barclays Center NY Twitter (19,800 followers) Home of the Brooklyn Nets Facebook, Foursquare, Pinterest And many more Harborplace MD GGP Baltimore Premium Clients (New Campaigns) Los Angeles CA New York Times International Chanel Seinfeld (SONY) Bloomingdales Wholesale Retail Offerings Wholefoods, 7-Eleven Wegmans Cart, Food Trucks Pro Sports Venues Kiosks Cafés• Production & Marketing Event Rentals Nationwide Contracting • Pop Up Stores Nationwide Marketing Seasonal Prime Locations Catalog Sales Malls, Airports
  • Top listing on the three major search engines, Google,Yahoo and BingGreat Social Rankings Active AccountsEasily identifiable brand
  • WholesaleMobile RetailCo-Branding
  • Custom CookiesPhiladelphia CollectionCorporate CookiesCustom
  • P la t t er sHoliday, seasonal and custom platters
  • Customersall unsolicited (and more...)
  • Retail Potential
  • NY Sales Distribution By State TX CA NJ FL VA MA OH IL PA CT MD GA WISales Year to Year/Month to Month
  • Corporate GiftsWeddings & Events
  • The company has completed the final Q&A Process with QVC. Sixproduct offerings will be listed on QVCs Website in the next few weeks.Our first QVC On air Broadcast is tentatively schedule for the Secondquarter of 2012. 7-11 has sampled the product and approved pricing. They are nowwaiting to receive a final version of our merchandise prior to ordering.We were told to expect a minimum of 250,000 units for the first orderwith a follow up order within as little as two weeks. This initial order is for7000 stores across the country. The Company has just begun engaging brokers, distributors andintends to have some inside sales as well. The initial response to theproduct has been great and week expect tremendous growth.
  • 2007 SBDC Manufacturer of the Year