Personal Branding In A Wired World

Personal brand in a world by Valeria Maltoni - ConversationAgent.com wired

who you know what they are looking for where to connect when to follow up why they should talk to you word of mouse > word of mouth

how do you come across in real life? Credit: Matt Dickman

Credit: Fensterbme http://www.flickr.com/photos/fensterbme/326125679/in/set-602538 / observe + ask connector maven salesperson people profiles

share + tell status content connections your profile Credit: Fensterbme http://www.flickr.com/photos/fensterbme/99108769/

meet people outside your network Blog: your content engage friends of friends in conversations find people at specific companies meet people with shared interests participation ecosystem

networking: pay attention to second circle Credit: Jason Falls

memorable URL
about page
contact information
RSS (real simple syndication)
search button
creative commons license
build your content blog

recommendations
business card
join groups
make connections
expertise – Q&As
Credit: Mario Sundar http://www.flickr.com/photos/mariosundar/467945281/

write interesting stuff
share content (retweets)
#hashtags, join chats
@reply others to connect
ask/answer questions

ability to comment
see what friends like
feeds aggregator
awesome search
Groups
photos and images

do’s
participate
share
listen actively
give value
appreciate

don’ts automate conversation broadcast copy content be negative be disrespectful

who you know what they are looking for where to connect when to follow up why they should talk to you word of mouse > word of mouth

743 connections @ConversationAge 11,384 followers 2,099 subscribers 9,304 subscribers ConversationAgent.com 373 members 2,800 members 194 connections

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Personal Branding In A Wired World

by Valeria Maltoni

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