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Walking the talk
 

Walking the talk

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Our presentation at Publish! Day of Innovation put on by Media Futures in Bristol.

Our presentation at Publish! Day of Innovation put on by Media Futures in Bristol.
http://www.mediafutures.org.uk/2011/

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    Walking the talk Walking the talk Presentation Transcript

    • Walking the TalkMichael Kowalski@micycle @getcontentment
    • Constraints
    • iPad portrait PaperbackiPad landscapeKindle, KoboKindle FireiPhone
    • 42.9% 57.1%Source: OnSwipe “State of the Tablet”, Dec 2011
    • eBookContent App
    • Kindle eBook iBooks OtherContent ereaders App App Store
    • Replica PDF PRC Kindle Flowed Other EPUBContent ereaders Fixed Fixed iBooks layout EPUB App Custom Custom Store
    • Flowed EPUB = damage limitation
    • Fixed layout iBooks = faux crime
    • LET’S MAKE AN APP!
    • Navigation Progression 87Reading position Sharing
    • Making content apps
    • Replica PDF PRC Kindle Flowed Other EPUBContent ereaders Fixed Fixed iBooks layout EPUB App Custom Custom Store
    • Replica PDF PRC Kindle Flowed Other EPUBContent ereaders Fixed Fixed iBooks layout EPUB App Custom Custom Store
    • Accessible Future proof Portable Interactive Semantic Cheap
    • Native shellsGet some free functionality
    • We have methodology!Information architectureUX and interaction design Agile development
    • We have techniques! Responsive design Graceful degradationLibraries & frameworks
    • Caveats
    • InDesign is a paint program
    • Web people mostly don’t understanddesigned content :(
    • The Future of Publishing Project
    • • Provide references and context• Start a conversation• Experiment
    • Summary
    • 1 Choose the appropriate container and layout for your content. Flowed ebook for plain narrative. Fixed layout or app otherwise.2 You can’t design for every device. Choose your battles. Degrade gracefully where you can.3 Respect the user. Design for both orientations.4 Use HTML for content markup. But not InDesign’s HTML.
    • Thanks!@micycle @getcontentment