Content Lab is a brand new content marke2ng company telling digital stories across all media and industries.
In the age of consumer rela2onships, two way streets and conversa2on to conversion funnels, you can’t kill with cool designer concepts alone. YOU NEED GREAT STORIES.
It’s about 2me WE REDEFINE USER EXPERIENCE
Let’s look at things FROM A CONTENT POINT OF VIEW
One ques2on changed it all
Let’s change that one…
The old school design-‐copy partnership IS ABOUT TO CHANGE
In the era of conversa2on COPYWRITING SHOULD BE INTEGRATED In the en2re crea2ve process COPYWRITING IS WRONGLY EXCLUDED From formal design paSerns
That ‘s why CONTENT LAB molds copywriters INTO FULL GROWN CONTENT EXPERTS
It’s about Kme FOR SOME REAL STORYTELLERS
STORY TELLING IS ABOUT TELLING STORIES. REAL STORIES.
WE MOLD YOUR STORY EXACTLY TO YOUR TARGET GROUPS OR INDIVIDUALS. AND MAKE THEM LOVE IT.
AND WE ALWAYS GO FURTHER IN UNDERSTANDING WHO WE ARE TALKING TO.
AND IF WE SAY WE UNDERSTAND, WE DO UNDERSTAND.
WE HELP YOU FIND THE RIGHT TARGET GROUPS BEFORE WE START A CONVERSATION.
Content experts CONTENT, COPYWRITING, CONVERSATION AND CONVERSION.
How do we BREATHE your BRANDS? We let our content experts write stuﬀ they like most We train them in what they really want to become really good at They have edgy insights in targeted content, search engine marke2ng, wireframes, usability and behavioral sciences without becoming typewri2ng machines They master at least two media, two languages and two industries. At least. They are faster than others. At the same price. Digital is our middle name. We were the ﬁrst immigrants. We know the country.
How do we BREATHE your BRANDS? We come earlier into the conceptual ﬂow. So we breathe your brand beSer before we start talking. Copywri2ng should be half craZsmanship, half fun. Thats why we dedicate area experts in terms of industry, media and brand iden2ty. We think long term rela2onship. Even before we start a date. The bigger picture. We dont hammer. So not every assignment is a nail. If our job is part of a conversion funnel, we step into it and get rewarded or punished that way. We engage and team up with you.
Most important of all YOU WON’T PAY US TO GET TO KNOW YOU. WE WILL.