Setting up a WordPress Blog and Writing Your First Post
by Louellen Coker on Sep 16, 2010
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Workshop presentation given to the Women Business Owners of Denton County’s Social Media Marketing Workshop held on September 14, 2010. Learn more on our website (http://www.yourcontentsoluti...
Workshop presentation given to the Women Business Owners of Denton County’s Social Media Marketing Workshop held on September 14, 2010. Learn more on our website (http://www.yourcontentsolutions.com) or blog (http://www.yourcontentnotes.com). Video presentation on slide 15 also available at http://www.youtube.com/watch?v=-mM3t4B-AJs
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2. Business Goals: Why are we doing this?
3. Brand Purpose: Position, Point of View, Your story, So What? factor
4. Whuffie (Social Currency): Entertaining, Personal, Knowledge, Utility
5. Contributors: Staff, Agency, Peers, User-generated
6. Channels: How are you going to distribute the info?
7 Format: blog posts, videos, pictures, podcast....
8. Schedule: How often
9. Social Agents: Who is going to monitor and be responsible for your brand
10. Active Listening:
2. Business Goals: Why are we doing this?
3. Brand Purpose: Position, Point of View, Your story, So What? factor
4. Whuffie (Social Currency): Entertaining, Personal, Knowledge, Utility
5. Contributors: Staff, Agency, Peers, User-generated
6. Channels: How are you going to distribute the info?
7 Format: blog posts, videos, pictures, podcast....
8. Schedule: How often
9. Social Agents: Who is going to monitor and be responsible for your brand
10. Active Listening:
2. Business Goals: Why are we doing this?
3. Brand Purpose: Position, Point of View, Your story, So What? factor
4. Whuffie (Social Currency): Entertaining, Personal, Knowledge, Utility
5. Contributors: Staff, Agency, Peers, User-generated
6. Channels: How are you going to distribute the info?
7 Format: blog posts, videos, pictures, podcast....
8. Schedule: How often
9. Social Agents: Who is going to monitor and be responsible for your brand
10. Active Listening:
2. Business Goals: Why are we doing this?
3. Brand Purpose: Position, Point of View, Your story, So What? factor
4. Whuffie (Social Currency): Entertaining, Personal, Knowledge, Utility
5. Contributors: Staff, Agency, Peers, User-generated
6. Channels: How are you going to distribute the info?
7 Format: blog posts, videos, pictures, podcast....
8. Schedule: How often
9. Social Agents: Who is going to monitor and be responsible for your brand
10. Active Listening:
2. Business Goals: Why are we doing this?
3. Brand Purpose: Position, Point of View, Your story, So What? factor
4. Whuffie (Social Currency): Entertaining, Personal, Knowledge, Utility
5. Contributors: Staff, Agency, Peers, User-generated
6. Channels: How are you going to distribute the info?
7 Format: blog posts, videos, pictures, podcast....
8. Schedule: How often
9. Social Agents: Who is going to monitor and be responsible for your brand
10. Active Listening:
2. Business Goals: Why are we doing this?
3. Brand Purpose: Position, Point of View, Your story, So What? factor
4. Whuffie (Social Currency): Entertaining, Personal, Knowledge, Utility
5. Contributors: Staff, Agency, Peers, User-generated
6. Channels: How are you going to distribute the info?
7 Format: blog posts, videos, pictures, podcast....
8. Schedule: How often
9. Social Agents: Who is going to monitor and be responsible for your brand
10. Active Listening:
2. Business Goals: Why are we doing this?
3. Brand Purpose: Position, Point of View, Your story, So What? factor
4. Whuffie (Social Currency): Entertaining, Personal, Knowledge, Utility
5. Contributors: Staff, Agency, Peers, User-generated
6. Channels: How are you going to distribute the info?
7 Format: blog posts, videos, pictures, podcast....
8. Schedule: How often
9. Social Agents: Who is going to monitor and be responsible for your brand
10. Active Listening:
2. Business Goals: Why are we doing this?
3. Brand Purpose: Position, Point of View, Your story, So What? factor
4. Whuffie (Social Currency): Entertaining, Personal, Knowledge, Utility
5. Contributors: Staff, Agency, Peers, User-generated
6. Channels: How are you going to distribute the info?
7 Format: blog posts, videos, pictures, podcast....
8. Schedule: How often
9. Social Agents: Who is going to monitor and be responsible for your brand
10. Active Listening:
2. Business Goals: Why are we doing this?
3. Brand Purpose: Position, Point of View, Your story, So What? factor
4. Whuffie (Social Currency): Entertaining, Personal, Knowledge, Utility
5. Contributors: Staff, Agency, Peers, User-generated
6. Channels: How are you going to distribute the info?
7 Format: blog posts, videos, pictures, podcast....
8. Schedule: How often
9. Social Agents: Who is going to monitor and be responsible for your brand
10. Active Listening:
2. Business Goals: Why are we doing this?
3. Brand Purpose: Position, Point of View, Your story, So What? factor
4. Whuffie (Social Currency): Entertaining, Personal, Knowledge, Utility
5. Contributors: Staff, Agency, Peers, User-generated
6. Channels: How are you going to distribute the info?
7 Format: blog posts, videos, pictures, podcast....
8. Schedule: How often
9. Social Agents: Who is going to monitor and be responsible for your brand
10. Active Listening: