ILoveStyle.be                             Upgrading your lifestyle experienceThursday 20 September 2012
Online                              lifestyle                              magazine                        Focusing on Bel...
homescreenThursday 20 September 2012
ILS Lovers, Music and TVThursday 20 September 2012
customized                             author pageThursday 20 September 2012
single postThursday 20 September 2012
Facts                      Since 2007 (started as MyGoodLife.be)                      Part of AGX since 2008              ...
Target Group                      20-45 old busy, curious men and women                      eager to know what’s trending...
Chiefs               Tom Verschuere aka TommyStarSurfer               Creator of ILoveStyle.be, New Media Strategist,     ...
Awesome                             Sidechicks               Group started since 01/07/12               15 motivated, expe...
Topics               Everything lifestyle:               fashion, design, eco, health&beauty, shopping,               trav...
Social               Facebook 3000 FB fans - Average               Engagement Rate over 6 months* 22,3%               Twit...
Advertise*               Bannering               Sponsored blogposts               Contest & Sampling               E-mail...
Bannering               Skyscraper at homescreen and detailpage               Square at homescreen               ILS Lover...
square bannerThursday 20 September 2012
skyscraper                             homepageThursday 20 September 2012
skyscraper                             single postThursday 20 September 2012
ILS LoversThursday 20 September 2012
Sponsored blogposts               Payed posts in which we present your               product in a creative way            ...
Contests & Sampling               - Social contests with limited winners               - Sampling to well-selected group o...
E-mail               E-mail sent to a database of 90 000               contacts obtained throughout the years             ...
e-mail sent to                             announce new ILSThursday 20 September 2012
e-mail sent to                             announce new ILSThursday 20 September 2012
advertising in                             e-mail to databaseThursday 20 September 2012
Consultancy            Consultancy through Contagency.com                   ‘Creators of Contaminating Communication Conce...
Case Study - G-Star  “ILoveStyle.be wins international social media contest  G-Star – New York Fashion Week!”Thursday 20 S...
Case Study - G-Star          interesting case facts:          200.000 unique visitors on action site during action period ...
Case Study - Club Med               We were granted 2 weeks at Club Med Sinai Bay by Club Med               itself        ...
Case Study - Club MedThursday 20 September 2012
Contact              ILoveStyle.be – AGX              Vijfwindgatenstraat 21 E              9000 Gent – Belgium           ...
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ILoveStyle.be - Upgrading your lifestyle experience

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ILoveStyle.be is an online lifestyle magazine, focusing on Belgium and the rest of the world. It's the ideal platform for all kinds of advertising, specifically for lifestyle brands.

Published in: Lifestyle, Design, Business
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  • ILoveStyle.be - Upgrading your lifestyle experience

    1. 1. ILoveStyle.be Upgrading your lifestyle experienceThursday 20 September 2012
    2. 2. Online lifestyle magazine Focusing on Belgium and the rest of the worldThursday 20 September 2012
    3. 3. homescreenThursday 20 September 2012
    4. 4. ILS Lovers, Music and TVThursday 20 September 2012
    5. 5. customized author pageThursday 20 September 2012
    6. 6. single postThursday 20 September 2012
    7. 7. Facts Since 2007 (started as MyGoodLife.be) Part of AGX since 2008 HQ Ghent Belgium www.ilovestyle.be 2 full-time Chiefs, 15 Awesome SidechicksThursday 20 September 2012
    8. 8. Target Group 20-45 old busy, curious men and women eager to know what’s trending. Open to read, hear, feel and live lifestyle.Thursday 20 September 2012
    9. 9. Chiefs Tom Verschuere aka TommyStarSurfer Creator of ILoveStyle.be, New Media Strategist, founder of Contagency.com, strategic mastermind, Nike evangelist Kenny Vermeulen aka Nonunsenses Captain Awesome leading Awesome Sidechicks, Creative Technologist, co-founder of Contagency.com, creative mastermind, Spongebob evangelistThursday 20 September 2012
    10. 10. Awesome Sidechicks Group started since 01/07/12 15 motivated, experienced, young contributors with each their own interests 15 Brand ambassadors of ILS 15 AWESOME SIDECHICKSThursday 20 September 2012
    11. 11. Topics Everything lifestyle: fashion, design, eco, health&beauty, shopping, travel, food&drinks, music, events, art, marketing, entertainment, media&technology Every experience: Events reports, press releases, trends, opinions, product & service launches, previews & reviews, behind-the-scenes, interviewsThursday 20 September 2012
    12. 12. Social Facebook 3000 FB fans - Average Engagement Rate over 6 months* 22,3% Twitter +1000 followers YouTube +300 000 views Foursquare 3000 followers Pinterest 20 active boards *last updated 01/08/12Thursday 20 September 2012
    13. 13. Advertise* Bannering Sponsored blogposts Contest & Sampling E-mailing Consultancy *For prices mail to pr@ilovestyle.beThursday 20 September 2012
    14. 14. Bannering Skyscraper at homescreen and detailpage Square at homescreen ILS LoversThursday 20 September 2012
    15. 15. square bannerThursday 20 September 2012
    16. 16. skyscraper homepageThursday 20 September 2012
    17. 17. skyscraper single postThursday 20 September 2012
    18. 18. ILS LoversThursday 20 September 2012
    19. 19. Sponsored blogposts Payed posts in which we present your product in a creative way Our SEO-skills assure your post gets seen Spread via Twitter, Fb, G+, LinkedIn,... Effective way to reach your audienceThursday 20 September 2012
    20. 20. Contests & Sampling - Social contests with limited winners - Sampling to well-selected group of influentials - Mass-sampling to ILoveStyle.be databaseThursday 20 September 2012
    21. 21. E-mail E-mail sent to a database of 90 000 contacts obtained throughout the years Follow-up e-mail based on click behaviorThursday 20 September 2012
    22. 22. e-mail sent to announce new ILSThursday 20 September 2012
    23. 23. e-mail sent to announce new ILSThursday 20 September 2012
    24. 24. advertising in e-mail to databaseThursday 20 September 2012
    25. 25. Consultancy Consultancy through Contagency.com ‘Creators of Contaminating Communication Concepts’ Services: Consultancy Concepts Coaching Contamination MORE INFO AT WWW.CONTAGENCY.COMThursday 20 September 2012
    26. 26. Case Study - G-Star “ILoveStyle.be wins international social media contest G-Star – New York Fashion Week!”Thursday 20 September 2012
    27. 27. Case Study - G-Star interesting case facts: 200.000 unique visitors on action site during action period Unique visitors at g-star.com up with 35% G-Star Facebook fans up with 14% 29% of all action page visitors came through Facebook  more on this case study at: ILoveStyle.beThursday 20 September 2012
    28. 28. Case Study - Club Med We were granted 2 weeks at Club Med Sinai Bay by Club Med itself In exchange we created a vanity url: www.ilovestyle.be/clubmed on which we posted updates each obtaining 1000 unique visitors. Besides the website we shared our experience through Facebook, Instagram and Twitter creating over 50 000 brand impressionsThursday 20 September 2012
    29. 29. Case Study - Club MedThursday 20 September 2012
    30. 30. Contact ILoveStyle.be – AGX Vijfwindgatenstraat 21 E 9000 Gent – Belgium mail pr(at)ilovestyle.be Tel : +32 (0)9 321 72 80 Fax : + 32 (0)9 321 72 85 Tom Verschuere a.k.a. Tommy StarSurfer Concept Director twitter @TommyStarSurfer mail tom@ilovestyle.be call +32 478 788390 Kenny Vermeulen a.k.a. Nonunsense Captain Awesome twitter @Nonunsenses mail kenny@ilovestyle.be call +32 471 777727 Benoit Dubrulle Owner call +32 9 321 72 80Thursday 20 September 2012
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