Social Media

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8 essential strategies for businesses to improve their social media presence.

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Social Media

  1. 1. 8 EssentialStrategies toImprove yourSocial MediaPresence Brought to you by:
  2. 2. CHECKLIST:#1. Use a q Simple   Great Background     Picture q Professional  Dress   q High  Quality  
  3. 3. CHECKLIST:#2.Maintain q Use  free  chat   services  to  send  a  Relationships quick  message     q “Friend”  your  old   network  –  past   clients  and  old   professors   q Keep  contact  with   your  current   network  
  4. 4. CHECKLIST: #3.Join q Market  yourself  to   businesses  LinkedIn!   q Network,   network,  network     Businesses seeking consultants look nearly twice as more frequently on LinkedIn than any other social site.
  5. 5. CHECKLIST: #4.Make q On  LinkedIn:  Only  your Profile add  your  best  skills   (too  many  loses   Carefully! credibility,  but  too   few  undermines   your  abiliMes)     q Carefully  and   accurately  describe   work  experience      
  6. 6. CHECKLIST:#5. Brand q ParMcipate  in   Forums  (Guru  Yourself Answers)     q Create/Contribute   to  a  blog   q Post  interesMng   industry  trends  on   your  pages    
  7. 7. CHECKLIST: #6. q Ask  past  clients  to  Encourage leave  reviews  on   Positive sites  such  as   Reviews glassdoor.com  and   skillpages.com     Even if a client is not searching these specific sites for your services, the results will appear within a general search for your services.
  8. 8. CHECKLIST:#7. Keep your q Post  pictures   Audience   q Post  quesMons   Active q Post  polls   q Post  interesMng   arMcles    
  9. 9. CHECKLIST: #8. Don’t q Watch  for  basic  Worry about correlaMons     your ROI q Look  for  general   increased   parMcipaMon    
  10. 10. Wrap-Up1. Use a Great Picture2. Maintain Relationships3. Join Linked In!4. Make your Profile Carefully5. Brand Yourself6. Encourage Positive Reviews Find More Consulting7. Keep your Audience Active Tips at:8. Don’t Worry about your ROI www.ConsultingCafe.com

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