Adelaide social media forum - RiAus

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Presentation at the Adelaide social media forum by Petra Dzurovcinova from RiAus, titled 'Using social media to engage people with science through news and events'

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Adelaide social media forum - RiAus

  1. 1. “Anything is Possible.” Prof Brian Schmidt, Nobel Prize winner
  2. 2. Curiosity ImaginationEmotion Research
  3. 3. RiAus @ The Science Exchange
  4. 4. Discovering the wonders of science
  5. 5. Back to the Drawing Board
  6. 6. Pick Your Tools – Test, Review, Analyse
  7. 7. Case Study One: Livestreaming
  8. 8. Key Messages• Pick the path of least resistance• Try, Test, Review• Free vs Paid tools• Building partnerships• Communication plan• Join in on national & global events
  9. 9. Case Study Two:Embracing Your Community
  10. 10. Ambassadors of science
  11. 11. Key Messages• There are passionate people in every industry, find them and engage them• Start small and then scale out• It’s a community, lead them, but let them show who they are• Support, train them and prepare guidelines• You are the editor and a publisher, they are your writers
  12. 12. Case Study Three:A Week in Science
  13. 13. Key Messages• Training and empowering staff• Pick the right tools – test, review, adjust• Twitter – our weapon of choice – wide outreach, hashtags, engaged audiences• Building partnerships• Be interesting
  14. 14. Any questions?
  15. 15. Petra Dzurovcinova – pdzurovcinova@riaus.org.au Get in touch: – @Ri_Aus – Facebook.com/RiAus
  16. 16. Thank you!

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