Transition of web from Web 1.0 to Web 2.0 to Web 3.0 Web 1.0 - That Geocities & Hotmail era was all about read-only content and static HTML websites. People preferred navigating the web through link directories of Yahoo! and dmoz. Web 2.0 - This is about user-generated content and the read-write web. People are consuming as well as contributing information through blogs or sites like Flickr, YouTube, Digg, etc. The line dividing a consumer and content publisher is increasingly getting blurred in the Web 2.0 era. Web 3.0 - This will be about semantic web (or the meaning of data), personalization (e.g. iGoogle), intelligent search and behavioral advertising among other things.
Web as Information portal
Information exclusivity, owning the content first
Dividing the world into usable directories
Everyone has their personal own little corner in cyberspace
Examples: Dmoz, Geocities,Hotmail etc
The web as a platform
Focus on power of community to create and validate
The power of personal form of organization)e.g. Tags)
Setting up code for future integration(RSS, API)
Evolution of the web Web 1.0 “ Read only web” focused on companies 45 million user (1996) Home pages Owning content Britannica online HTML, portals Web forms directories Web 2.0 “ read-write web” focuses on communities 1 billion+ users(2006) Blogs sharing content Wikipedia XML,RSS web applications tagging Software as a service
Web 3.0 introduction
How will the information be organized?
Will we still do the “surfing” or machine will do it for us?
Will the web look same for all individuals?
Which technology will rule?
Web 3.0 The semantic web:changing the web into a language that can be read and categorized by system than humans.e.g W3C AI:Extracting meaning from the way people interact with the web.e.g google suggest,powerset Personalization:Contextualizing the web based on the people using it. Mobility:Everything,everywhere, all the time...…mobiles
More on Web 3.0 The Artificially Intelligent Web 3.0. Many people ponder the use of advanced artificial intelligence as the next big breakthrough on the web. One of the chief advantages of social media is that it factors in human intelligence. For example, social bookmarking as a search engine can provide more intelligent results than using Google. You are getting websites that have been voted on by humans, so you have a better chance at hitting a good website. However, because of the human factor, the results can also be manipulated. A group of people could vote for a particular websites or article with the intent of making it more popular. So, if artificial intelligence can learn how to separate the good from the bad, it could produce results similar to social bookmarking and social news sites while eliminating some of the bad elements. The Web 3.0 Semantic Web. which is a web where all information is categorized and stored in such a way that a computer can understand it as well as a human. Many view this as a combination of artificial intelligence and the semantic web. The semantic web will teach the computer what the data means, and this will evolve into artificial intelligence that can utilize that information.
Searching in Web 3.0
Specialized search will reign.
“ Bring me everything....” will change to “bring me everything on _____ considering that it is ____”
Context is me
Search engines understand who you are, what you have been doing and where you will go next.
Future: Google, swicki which is community built search portals.
Every interaction you make gets dumped into your digital lifestream,not just what you write, but what you read to what all you have rated, your online purchase behavior etc