Transform Awards Europe shortlist presentation
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Transform Awards Europe shortlist presentation

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Transform Awards Europe shortlist presentation Presentation Transcript

  • 1. Transform Awards shortlist 2014
  • 2. Best use of a visual property; photography/ illustration/ digital Content
  • 3. Best use of a visual property; photography/ illustration/ digital ClearSky and Clock Creative English National Ballet and The Beautiful Meme Lloyds Bank and Rufus Leonard Special Olympics Great Britain and The House University of Birmingham and IE Design Consultancy
  • 4. Best brand architecture solution Content
  • 5. Best brand architecture solution GardaWorld and Bladonmore Glasgow City Marketing Bureau ITV
  • 6. Best use of copy style/tone of voice Content
  • 7. Best use of copy style/tone of voice English National Ballet and The Beautiful Meme Eurostar and The Clearing Generator and Bisqit Lloyds Bank and Rufus Leonard Schillings and Goosebumps Brand Consultancy
  • 8. Best external stakeholder relations during a rebrand Process
  • 9. Best external stakeholder relations during a rebrand Abu Dhabi Commercial Bank and StartJG Glasgow City Marketing Bureau Norton Radstock College and The House Tata Power DDL and Brands of Desire
  • 10. Best internal communication of a rebrand Process
  • 11. Best internal communication of a rebrand Certas Energy Global Blue and Goosebumps Brand Consultancy GSK Consumer Healthcare and Radley Yeldar London Stock Exchange Group and Rufus Leonard Transport for London and Crown
  • 12. Best implementation of a rebrand Process
  • 13. Best implementation of a rebrand Evelina London Children’s Hospital and Fishburn Glasgow City Marketing Bureau ITV Lloyds Bank and Rufus Leonard WorldPay Zinc and SomeOne
  • 14. Best implementation of a rebrand across multiple markets Process
  • 15. Best implementation of a rebrand across multiple markets Hilton Hotels & Resorts and Tag Worldwide London Stock Exchange Group and Rufus Leonard Soccerex and Designwerk Telenor Group and Pajama Consulting
  • 16. Best creative strategy Strategy
  • 17. Best creative strategy Eurostar and The Clearing ITV Schillings and Goosebumps Brand Consultancy Shutterstock and Lippincott The Donkey Sanctuary and The Allotment
  • 18. Best brand evolution Strategy
  • 19. Best brand evolution Access Bank and MerchantCantos Equity Housing Group and Studio North Eurostar and The Clearing Gressingham Food and Elmwood Schillings and Goosebumps Consultancy Telenor Group and Pajama Consulting
  • 20. Best corporate rebrand following a merger or acquisition Type
  • 21. Best corporate rebrand following a merger or acquisition Avianca and Lippincott Bond Dickinson and Uffindell mBank and BNA Sp. z o.o Moscow Exchange and Dragon Rouge The Abraaj Group and Bladonmore
  • 22. Best corporate rebrand to reflect changed mission/values/ positioning Type
  • 23. Best corporate rebrand to reflect changed mission/values/positioning 1st Central Insurance Management Iberia and Interbrand Stanley and Lippincott The Royal Bank of Scotland and TileyWoodman Creative Unify and McMillan
  • 24. Best corporate rebrand for a spinoff/new company Type
  • 25. Best corporate rebrand for a spinoff/new company Allegion and Lippincott Tesco and SomeOne Zoetis and Lippincott
  • 26. Best brand consolidation Type
  • 27. Best brand consolidation AOG and Handsome Crystal Ski and SomeOne DS Smith and Unreal Hira Group and Brands of Desire ITV London Stock Exchange Group and Rufus Leonard
  • 28. Best rebrand of a digital property Type
  • 29. Best rebrand of a digital property .Xplored for GardaWorld and Bladonmore Green Park and Fishburn Peregrine Communications Tenner for Young Enterprise and Bladonmore Unify and McMillan
  • 30. Best visual identity from a charity/NGO/non-profit Sector
  • 31. Best visual identity from a charity/NGO/non-profit Avenor College and Storience CITB and Bell Integrated English National Ballet and The Beautiful Meme Tenner for Young Enterprise and Bladonmore WDC, Whale and Dolphin Conservation and Conran Design Group
  • 32. Best visual identity from the consumer services sector Sector
  • 33. Best visual identity from the consumer services sector Direct and Interbrand The Vitamin Shoppe and Lippincott
  • 34. Best visual identity from the energy sector Sector
  • 35. Best visual identity from the energy sector AOG and Handsome Atlantis and SomeOne Energy Saving Trust and OPX
  • 36. Best visual identity from the extraction sector Sector
  • 37. Best visual identity from the extraction sector Man Oil Group and Rare Breed Puma Energy and MerchantCantos
  • 38. Best visual identity from the financial services sector Sector
  • 39. Best visual identity from the financial services sector First Direct and The Allotment Ixaris and Pepper Lloyds Bank and Rufus Leonard The Commercial Bank of Qatar and Industry Branding WorldPay Zinc and SomeOne
  • 40. Best visual identity from the healthcare sector Sector
  • 41. Best visual identity from the healthcare sector Actavis and Lippincott Evelina London Children’s Hospital and Fishburn GC Aesthetics and Truth Design Zoetis and Lippincott
  • 42. Best visual identity the industrial and basic material sector Sector
  • 43. Best visual identity the industrial and basic material sector Allegion and Lippincott DS Smith and Unreal Oak Tyres and Detail
  • 44. Best visual identity from the professional services sector Sector
  • 45. Best visual identity from the professional services sector Ash and Attract Coursiers.com and Brand Brothers Edison and The Brand Consultancy Schillings and Goosebumps Brand Consultancy
  • 46. Best visual identity from the property sector Sector
  • 47. Best visual identity from the property sector Al Wa’ab City and Unisono Benham & Reeves and Ideas Factory Champions and Ideas Factory Equity Housing Group and Studio North
  • 48. Best visual identity from the public sector Sector
  • 49. Best visual identity from the public sector Glasgow City Marketing Bureau ŁÓDZKIE PROVINCE and BNA Sp. z o.o University of Birmingham and IE Design Consultancy University of Warwick and IE Design Consultancy
  • 50. Best visual identity from the retail sector Sector
  • 51. Best visual identity from the retail sector Jacqson Diego Story Emporium and Pepper Oxford Street and Goosebumps Brand Consultancy Stanley and Lippincott
  • 52. Best visual identity from the technology, media & telecommunications sector Sector
  • 53. Best visual identity from the technology, media & telecommunications sector ITV Murata and Living Group PTC and Lippincott Tesco and SomeOne Unify and McMillan
  • 54. Best visual identity from the tourism & leisure sector Sector
  • 55. Best visual identity from the tourism & leisure sector Avianca and Lippincott Crystal Ski and SomeOne Eurostar and The Clearing Generator and Bisqit Hilton Hotels & Resorts and Ever After Brand
  • 56. The winners will be announced on April 1 See you there