Social Media in a Corporate Context 2010 - Bryan Smith, Rio Tinto
by Communicate Magazine
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Happy returns: Interacting with the investment community - ...
Happy returns: Interacting with the investment community -
Despite a minefield of regulation, companies are exploring social media as a means to engage with investors and analysts. And while internet stalwarts attract most attention (witness eBay’s infamous four-tweet SEC disclaimer before its results presentation), some of the most interesting social media applications are used by companies from less glamorous sectors.
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