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Setting Up & Understanding Google Analytics
 

Setting Up & Understanding Google Analytics

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Setting Up & Understanding Google Analytics For CCTG Grads

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    Setting Up & Understanding Google Analytics Setting Up & Understanding Google Analytics Presentation Transcript

    • Understanding Google Analytics A Beginner’s Reference to Google Analytics Setup, Reading, Analyzing, and Website Goal Conversions.
    • What Exactly Is Google Analytics?  Free Interface From Google For Tracking Website Traffic
    • Why Do We Use Analytics? Track Traffic Patterns Integrate Other Google Programs: Adsense Adwords Its Free!
    • What Exactly Can We Track?  Site Visits  Page Views  Bounce Rate  Average Time Spent on Your Website  Pages Per Visit  % of New Visits vs. Returning Visitors  Where Traffic is Coming From:     Direct Referral Organic Paid
    • Exploring The Interface Logging In Exploring The Dashboard Features Exporting Reports Setting Up Goal Tracking
    • Logging In  For Analytics Access- Send me Your Google Email Address (GMail) and Site URL
    • Logging In
    • Exploring The Interface Logging In ✓ Exploring The Dashboard Features Exporting Reports Setting Up Goal Tracking
    • Real Time Visitors
    • Audience Overview
    • Audience Overview
    • Exporting Data
    • Audience
    • Acquisition
    • Behavior
    • Behavior Flow
    • Behavior Overview
    • Exploring The Interface Logging In ✓ Exploring The Dashboard Features ✓ Exporting Reports ✓ Setting Up Goal Tracking
    • Conversions
    • Setting Up Goal Tracking  Step 1: Navigate To The Admin Panel  Step 2: Click ‘Goals’
    • Setting Up Goal Tracking  Step 3: Click ‘Create A Goal’  Step 4:
    • Setting Up Goal Tracking  Step 5:
    • Exploring The Interface Logging In ✓ Exploring The Dashboard Features ✓ Exporting Reports ✓ Setting Up Goal Tracking ✓
    • Google’s Algorithm Animal Farm
    • Brief Introduction To Google Webmaster Tools
    • Google Webmaster Tools Search Queries
    • Google Webmaster Tools Search Queries
    • Google Webmaster Tools
    • Find This Webinar Recorded At:  http://www.commercialcapitalmarketing.com/webinar-resources Any Questions?  brittney@commercialcapitalmarketing.com or  brittney@financemarketing.com