Ten Top Reasons to Join the AMA

And they are… Staying Current in Your Field Power Networking Professional Development Advancing Your Career Discovering Hidden Talents Accessing Comprehensive Resources Getting Published Discounts Developing Leadership Giving Back--Advancing the Marketing Profession

Staying Current in Your Field

Power Networking

Professional Development

Advancing Your Career

Discovering Hidden Talents

Accessing Comprehensive Resources

Getting Published

Discounts

Developing Leadership

Giving Back--Advancing the Marketing Profession

1. Staying Current The AMA provides many resources to help you to stay current, including: Read Marketing News , the award-winning bi-weekly magazine. Members receive 20 issues every year — a $100 value Join a SIG , special interest group, for specific interests. Columbus AMA SIGs include: Internet Marketing/eCommerce - Serves members who have an interest in the issues and concerns impacting online marketing and e-commerce. Healthcare Marketing - Offers members an opportunity to exchange ideas and knowledge within the community of those interested in Healthcare Marketing. Business-to-Business - Targeted to members who have an interest in the practice, study and teaching of business-to-business marketing. Nonprofit Marketing - Offers members an opportunity to exchange ideas and knowledge within the community of those interested in NonProfit Marketing. Access online resources on MarketingPower.com News and new product development Marketing research; B2B marketing; advertising; public relations Special Section for Academics Best practices, and a great deal more! Customize your website view to receive the exact information you want. Hear weekly Webcasts on a variety of marketing topics and news.

The AMA provides many resources to help you to stay current, including:

Read Marketing News , the award-winning bi-weekly magazine. Members receive 20 issues every year — a $100 value

Join a SIG , special interest group, for specific interests. Columbus AMA SIGs include:

Internet Marketing/eCommerce - Serves members who have an interest in the issues and concerns impacting online marketing and e-commerce.

Healthcare Marketing - Offers members an opportunity to exchange ideas and knowledge within the community of those interested in Healthcare Marketing.

Business-to-Business - Targeted to members who have an interest in the practice, study and teaching of business-to-business marketing.

Nonprofit Marketing - Offers members an opportunity to exchange ideas and knowledge within the community of those interested in NonProfit Marketing.

Access online resources on MarketingPower.com

News and new product development

Marketing research; B2B marketing; advertising; public relations

Special Section for Academics

Best practices, and a great deal more!

Customize your website view to receive the exact information you want.

Hear weekly Webcasts on a variety of marketing topics and news.

2. Power Networking Make important connections with industry leaders, specialists, business colleagues and friends. Use the AMA to build a supporting network with your peers and the business community. Just relocated? Get integrated quickly in a new business community through AMA local chapter meetings and volunteering.

Make important connections with industry leaders, specialists, business colleagues and friends.

Use the AMA to build a supporting network with your peers and the business community.

Just relocated? Get integrated quickly in a new business community through AMA local chapter meetings and volunteering.

3. Professional Development Advance your career with AMA’s: Workshops and Seminars , through local professional chapters. Mplanet , the AMA’s national, industry-wide conference with top-level speakers and take-aways members can use. International conferences on topics such as CRM, market research, industry marketing, marketing education, customer satisfaction, and quality measurement. The AMA also offers Hot Topic Series , Marketing Boot Camps ™, Market Research Boot Camps™, and Professional Certified Marketer™ program.

Advance your career with AMA’s:

Workshops and Seminars , through local professional chapters.

Mplanet , the AMA’s national, industry-wide conference with top-level speakers and take-aways members can use.

International conferences on topics such as CRM, market research, industry marketing, marketing education, customer satisfaction, and quality measurement.

The AMA also offers Hot Topic Series , Marketing Boot Camps ™, Market Research Boot Camps™, and Professional Certified Marketer™ program.

4. Advance Your Career Find your next job; hire your next employee; or ace that big project–help from the AMA: Access THE AMA’s marketing-specific career center on the website for job opportunities, career planning, resume resources, and career links. Check the network of nationwide marketing talent for your next employee search . Work with local or national AMA volunteers on skill-expanding projects to boost your resume. Become a Professional Certified Marketer ™ (PCM™) to demonstrate knowledge .

Find your next job; hire your next employee; or ace that big project–help from the AMA:

Access THE AMA’s marketing-specific career center on the website for job opportunities, career planning, resume resources, and career links.

Check the network of nationwide marketing talent for your next employee search .

Work with local or national AMA volunteers on skill-expanding projects to boost your resume.

Become a Professional Certified Marketer ™ (PCM™) to demonstrate knowledge .

5. Discovering Hidden Talents Volunteering for a professional chapter provides a wide variety of opportunities to work with a talented marketing team and test new skills by: Leading a committee or directing a project –communications, website, programming, internet marketing, research, sales, membership, or management. Working with a local AMA team on a vendor-sponsored project to learn new technologies , applications, and techniques. Collaborating to win an AMA award that promotes your expertise.

Volunteering for a professional chapter provides a wide variety of opportunities to work with a talented marketing team and test new skills by:

Leading a committee or directing a project –communications, website, programming, internet marketing, research, sales, membership, or management.

Working with a local AMA team on a vendor-sponsored project to learn new technologies , applications, and techniques.

Collaborating to win an AMA award that promotes your expertise.

6. Access Comprehensive Resources Some of the best marketing resources are only a click or search away: People and Services— International Member & Marketing Services Guide. Marketing Service Directories— Marketing Research Companies, Focus Groups . Online bookstore and book reviews on topics such as marketing futures, forecasting, benchmarking, Internet, and marketing technologies. Publications –current issue and archives for Marketing News, Marketing Management , Marketing Research, Journal of Marketing, Journal of Marketing Research, Journal of International Marketing, Journal of Public Policy & Marketing and Marketing Health Services . This represents a $70 value to members!

Some of the best marketing resources are only a click or search away:

People and Services— International Member & Marketing Services Guide.

Marketing Service Directories— Marketing Research Companies, Focus Groups .

Online bookstore and book reviews on topics such as marketing futures, forecasting, benchmarking, Internet, and marketing technologies.

Publications –current issue and archives for Marketing News, Marketing Management , Marketing Research, Journal of Marketing, Journal of Marketing Research, Journal of International Marketing, Journal of Public Policy & Marketing and Marketing Health Services .

This represents a $70 value to members!

7. Get Published Do you have a great idea or want to voice your opinion? There are a variety of opportunities to get your name in print and express your views on marketing topics in: Local professional chapter newsletters, announcements, and publications. ColumbusAMA.org Marketing News and the AMA Exchange newsletter.

Do you have a great idea or want to voice your opinion? There are a variety of opportunities to get your name in print and express your views on marketing topics in:

Local professional chapter newsletters, announcements, and publications.

ColumbusAMA.org

Marketing News and the AMA Exchange newsletter.

8. Discounts AMA magazine and journal subscriptions. Marketing books published by the AMA . Local and International programs, conferences, workshops and seminars. Affiliate programs with companies such as Hertz Members have exclusive access to resources and valuable discounts including:

AMA magazine and journal subscriptions.

Marketing books published by the AMA .

Local and International programs, conferences, workshops and seminars.

Affiliate programs with companies such as Hertz

9. Develop Leadership Be a board member for a local chapter—You’ll learn to run a business. Plan and execute an AMA project—the AMA provides the tools to make you successful, including a Chapter Officer’s Guide, financial forms, and training Summit. Make a lasting, positive impact—the AMA is your vehicle to gain recognition for your team, your chapter, the marketing profession, and ultimately, yourself. Lead—Running a volunteer professional chapter develops key skills in a safe environment. The more you take advantage of THE AMA, the more advantages you receive. The AMA develops true leaders. Become one by volunteering to:

Be a board member for a local chapter—You’ll learn to run a business.

Plan and execute an AMA project—the AMA provides the tools to make you successful, including a Chapter Officer’s Guide, financial forms, and training Summit.

Make a lasting, positive impact—the AMA is your vehicle to gain recognition for your team, your chapter, the marketing profession, and ultimately, yourself.

Lead—Running a volunteer professional chapter develops key skills in a safe environment.

And, finally…

And, finally…

10. Give Back Give back to the marketing and general community. Take advantage of the AMA resources to support and communicate a marketing cause, best practices, and the value of marketing: Share your marketing expertise and enhance your public speaking resume by joining the members-only Columbus AMA Speaker's Bureau. If you can make a 30- to 45-minute presentation on branding, strategic planning, research, customer relations, social media, advertising, design or any other aspect of marketing -- we need you. Simply complete the Sign-Up Form and we will match you with speaker requests. If you would like to Sign-Up or have questions, contact us at [email_address] . Help other nonprofits, students, and others who are interested in marketing. Take advantage of the chance to mentor and be mentored by marketing leaders through local chapter networks. Support the AMA through your membership—which provides leadership and infrastructure that enables the Columbus AMA to advance the practice.

Give back to the marketing and general community. Take advantage of the AMA resources to support and communicate a marketing cause, best practices, and the value of marketing:

Share your marketing expertise and enhance your public speaking resume by joining the members-only Columbus AMA Speaker's Bureau.

If you can make a 30- to 45-minute presentation on branding, strategic planning, research, customer relations, social media, advertising, design or any other aspect of marketing -- we need you.

Simply complete the Sign-Up Form and we will match you with speaker requests.

If you would like to Sign-Up or have questions, contact us at [email_address] .

Help other nonprofits, students, and others who are interested in marketing.

Take advantage of the chance to mentor and be mentored by marketing leaders through local chapter networks.

Support the AMA through your membership—which provides leadership and infrastructure that enables the Columbus AMA to advance the practice.

Join during the Spring drive! Join by June 10, 2009, to receive this fabulous offer: $30 application fee is waived $195 for national dues plus $50 for local dues totals $245 . Receive a $20 prepaid Master Card Free access to new members-only Webcast titled: “Destination: Success. Taking Control of your Career in the New World of Work”

Join by June 10, 2009, to receive this fabulous offer:

$30 application fee is waived

$195 for national dues plus $50 for local dues totals $245 .

Receive a $20 prepaid Master Card

Free access to new members-only Webcast titled: “Destination: Success. Taking Control of your Career in the New World of Work”

Thank you— for being part of the AMA!

for being part of the AMA!