Sustainability Defined by DesignersPresentation Transcript
What does sustainability mean? …. Will we be saved? … or do things need to change?
Currently Accepted Definitions - Wikipedia – Sustainability, in a broad sense, is the capacity to endure. In ecology, the word describes how biological systems remain diverse and productive over time. For humans it is the potential for long-term maintenance of wellbeing, which in turn depends on the wellbeing of the natural world and the responsible use of natural resources. - WashingtonStateUniversity - Sustainable means using methods, systems and materials that won't deplete resources or harm natural cycles" (Rosenbaum, 1993). Sustainability identifies a concept and attitude in development that looks at a site's natural land, water, and energy resources as integral aspects of the development" (Vieira,1993) “ Sustainability integrates natural systems with human patterns and celebrates continuity, uniqueness and placemaking" (Early, 1993) Definitions that are heavily focused on the environment, and all things “green”
A definition that was defined by… Was defining Global Warming Al Gore (and his drowning polar bears) catalyze global awareness
Citizens begin learning about “carbon footprint”/ Schools teaching environmentalism
TV Shows on CNN & Discovery highlight human impact on the environment while CNBC covers investment opportunities
Children tell their parents to save the word
Cleantech Investment Investment in clean technology
Renewable energy and alternative fuels enter consumer investor portfolio
Vernacular/ technology are enter mainstream conversations on television
Cleantech investment books become best sellers
Economics of and focus on cleantech firms improves with each dollar rise in oil
150 USD Oil Treehuggers and yuppies united!
Diesel and gas inflation brought calls for change that drowning polar bears could not
Pressure on governments to regulation and subsidize solutions
Pressure on industry to change - to reduce waste and increase efficiency
Pressure on consumers to change habits – public transport, bicycles, and even walking!
Traditional Definitions Lead to.. Catchy phrases:
Low Carbon Economy
Cap & Trade
Cap & Trade
Traditional Solutions: And the conferences…. ALL THOSE GREEN CONFERENCES
But.. It is more than that Clean Energy Carbon offsets Green Jobs Managed Resources Populations & Labor Consumer Safety Urban Planning & Urbanization Food & Agriculture Landfills & eWaste Overpackaging Healthcare Traffic and Transport Healthcare
Sustainability and Responsible Leadership Project Potential Project Examples Clean Technology Built Environment Manufacturing Resources
Food & Agriculture
Forests and Parks
Bodies of Water
Life Cycle Analysis
Closed Loop mfg.
Ethical Supply Chain
Quality Control & Assurance
Recycling & eWaste
Energy/ Water efficiency
Carbon Offset/ Trading
Economics Civil Society Social Services
NGO Development & Capacity
Rehabilitation & Counseling
MFG Vs Services
Rural/ Urban Gap
What is your definition of sustainability?What do you see as the core issues?
What are the solutions you see?
Waste Reductions Live Cycle Analysis Materials Reuse Process Water Footprint Organics/ Fair Trade Renewable Materials Packaging Reduce Embedded Energy Plastic vs. Bamboo Commodity Recycle Local Sourcing Refurbish Transportation Product Takeback
What’s Holding You Back? Learn More : All Roads Lead to China www.allroadsleadtochina.com Collective Responsibilitywww.collectiveresponsibility.org Cleaner Greener China www.cleanergreenerchina.com Follow my Tweet! All Roads Lead to China @allroads Collective Responsibility@chinaCSR Cleaner Greener China @greenerchina Contact Me! Richard Brubaker email@example.com