About Small Business owner/expert John Lawson knows how to use Social Marketing for Business. Lawson is the founder of ColderICE.com and the CEO of the retail ecommerce store 3rd Power Outlet
John was featured by American Express Open for “Building an eBay-based Business” and starred in their national TV commercial. Lawson is an award winning blogger and named “Savviest in Social Media” by StartUp Nation.
John has been growing and changing his business with the continuously shifting world of e-commerce since he began selling a few used IT books online for extra money back in 2001. John is a top rated ecommerce professional with sales channels on Amazon, eBay, Yahoo Stores and comp