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General Planning

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  • Planning
  • Organisation of models
  • Organization of location: Location 1
  • Organization of location: Location 2
  • Organization of location: Location 3
  • Organization of location: Location 4
  • Front Cover Plan and Mock Up
  • Transcript

    • 1. General Planning
    • 2. Calendar
    • 3. Organization of Models
      Further scheduling by phone.
      Models: Crystal Symonds – 955516@henleycol.ac.uk
      tel: 07805169133
      Amber Roberts – 950558@henleycol.ac.uk
      tel: 07403556668
      Emma Tomkins – 954544@henleycol.ac.uk
      Screenshots of the emails sent to the models through the college system and their responses, showing interaction and forward planning.
      Confirmed
      schedule:
      Due to the bad weather, further photoshoots will be scheduled for next week.
    • 4. Organization of Location
      Location 1: Back of the Rotherfield Hall
      Image
      Image
      This image will be intended for the contents page
    • 5. Organization of Location
      Location 2: D4, Deanfield site
    • 6. Organization of Location
      Location 3: Outisde the library
    • 7. Organization of Location
      Location 4: D4, music room
      Image
      Image
      This photo is intended for the contents page.
    • 8. Storyboard
      Long shot- setting the atmosphere
      Long shot – establishing the setting and atmosphere.
      Long shot – simple and artistic. Focus on mis-en-scene. No surrounding distractions.
      Long shot (will be cropped for the double page spread)
      Long shot – it will become a mid-shot after editing.
    • 9. Organization of Mis-en-Scene
      (Costume and Props)
      Long earrings for the shot which emphasises the make-up and costume.
      White mid length dress with blue flowers – emphasising on the nature of the style and the singer’s youth.
      Country style, checkered shirt. Loose, checkered tops are associated with country music.
      Image
      White flower hair pin – to convey the artists’ youth and innocence.
      Boots – another piece of fashion I found recurring in Country Weekly magazine – reflecting the country fashion and style.
      Guitar – the instrument which is most frequently heard in country music.
    • 10. Front Cover Plan and Mock Up
      Brief
      Genre: Country
      Target audience & market: Aged 16-28 (predominantly females), United States
      Colour scheme: White, yellow/orange, brown, black (occasionally green) – natural colours
      Mode of address: Personal, frequent use of “you”, “your” and “us” to create a connection and sense of community.
      Skyline
      Puff
      Masthead
      Date line and issue number
      Tagline
      Cover Line
      Cover Line
      Main Image
      Cover Line
      Cover Line
      Main cover line (lead article)
      Bar code and price
      Buzz word
      Buzz word
    • 11. Images
      + evidence of original photography
      Contents Page
      Front Cover
      Double Page Spread back up photo
      Double Page Spread
      Contents Page
      Contents Page
      Poster
    • 12. Research: Flat Planning for Q
    • 13. 1
      3
      2
      4
      5
      9
      8
      7
      6
      10
      11
      15
      13
      12
      19
      18
      17
      16
      22
      20
      21
      23
      14
      30
      33
      24
      25
      26
      27
      28
      29
      31
      35
      34
      32
      45
      44
      41
      40
      38
      37
      36
      39
      47
      46
      43
      42
      54
      53
      52
      51
      50
      49
      48
      55
      56
      57
      Research: Flat Planning for NME
      Sky Line
      Main title
      Double page spread
      Double page spread
      image
      The Duffer of St George Devlin advert
      image
      Canon Advert
      text
      Body text
      Main Image
      Title
      Main image
      Double page.......
      Main image
      article
      interview
      Body of text
      Main image
      image
      image
      image
      Pull quote
      image
      Body text
      Body text
      image
      title
      image
      image
      Body text
      Body text
      advert
      heading
      Advert for bob com.com
      heading
      heading
      Body of text
      image
      Subscription offer
      Body of text
      Main image
      Body of text
      image
      Body of text
      Body of text
      Main image
      Body of text
      image
      Body of text
      advert
      Body of text
      image
      sky line double page spread
      Body of text
      Heading title
      Main image
      Heading title
      Heading title
      Heading title
      image
      Heading title
      image
      Body of text
      image
      Body of text
      Body of text
      Body of text
      Body of text
      Body of text
      image
      Body of text
      image
      image
      image
      Body of text
      Body of text
      Body of text
      Body of text
      Body of text
      Body of text
      image
      Head line double page spread
      image
      image
      Head line
      image
      image
      image
      image
      Body of text
      image
      Advert lacoste
      Body of text
      Body of text
      Body of text
      image
      Body of text
      Head line
      Body of text
      Body of text
      Body of text
      Body of text
      image
      Head line
      Body of text
      Body of text
      image
      Body of text
      Body of text
      pic
      pic
      Body of text
      Body of text
    • 14. Flat Planning for Country Avenue
      Message
      from the editor
      Walmart
      Advert
      Article
      Faith Hill album
      advert
      ‘This month’
      Section – review of the month
      Carrie Underwood “Play On” album advert
      Image
      Subscription
      offer
      Article
      Contents
      Credits
      Ipad advert
      Advert
      Double page spread (image)
      Main feature article
      Double page spread (image)
      Double page spread (image)
      Double page spread (image)
      Double page spread (text)
      Continued
      Play.com advert
      Article
      Double page spread (text)
      Double page spread (text)
      Taylor Swift
      Album
      advert
      Advert
      Double page spread (image)
      Double page spread (images)
      Lady Antebelum album
      advert
      Continued
      Tim
      McGraw
      album
      offer
      Reba McEntire article
      Brad Paisley advert
      Article
      Double page spread (text)
      Article
      Double page spread (text)
      Crystal Symonds album advert – related to the artcile
      Image
      Double page spread (text)
      Advert
      Advert
      Double page spread (text)
      Article
      Faith Hill interview
      Double page spread (image)
      Article
      Image
      Image
      Image
      Allison
      Krauss
      article
      Double page spread (image)
      Article
      Kellie Pikler album avert
      New albums image
      Carrie Underwood tour promotion and dates
      Corresponding image
      Your
      letters
      Faith Hill advert and tour dates in left column
      Download this month
      Miranda Lambert tour dates and album advert
      “Your pictures” section
      New albums reviews
      Music review
      Music reviews
      Music review
      Merchandise
    • 15. Uses and Gratifications
      Blumler and Katz’s Uses and Gratifications theory states that the audience plays an active role when choosing media texts and simply ‘what people do with media’ (Katz, 1959). According to the theory, media texts fulfil four main needs:
      I will aim for my magazine, Country Avenue, to apply to Information, Diversion and to some extent Personal Relationships out of the four categories. I will create this through my content (interviews, artist profiles) and mode of address.
    • 16. Reflection
      Planning is a vital aspect of this project. Firstly, I created a calendar with brief details about what I was going to do each day – precise to the hour. In the calendar I ticked off tasks which I had completed to help me keep track of my progress. I made a list of five models who I thought would suit the country themed magazine and verbally asked them if they’d be available for a photoshoot. Three of them had agreed to be part of the shoot. The same day I sent out an e-mail via the college system with a rough schedule of times and dates and requested for a confirmation or adjustment for those dates. I kept in contact with each of the models in college, through mobile phones and online to let them know that the shoot is still going ahead. On the first day of the photoshoot, due to the bad weather I hadn’t been able to go ahead with Crystal’s photoshoot as it was raining, the benched were wet and there was a misunderstanding with the student who was lending me the guitar. Therefore, this weekend I will be sending out another e-mails asking Crystal for another shoot. Amber and Emma’s photoshoot went ahead successfully as they were under a roof or inside the building.
      I organised the locations keeping in mind the suitability of the settings as well as trying to pick spots where the crowds aren’t big. I had chosen simple locations so that the background isn’t distracting, but artistic, so that the audience is able to focus on the model and the mise-en-scene, not the surroundings. Filling out the location recce informed me in depth about the circumstances I would need to take into consideration. Furthermore, I made sketches of the “storyboard” which illustrates the specific types of shots and camera angels for the images. I decided that I will take them all using long shot, so that I can edit and alter them as I go on. I accurately organised the mis-en-scene, having asked my friend for a guitar (the instrument mostly associated with the genre), flower hair pins (emphasising on youth) and a checkered shirt which is quiet loose and follows the codes of country style and music.
      I created four different types of font for the masthead, and I will ask my audience to pick the one they prefer so I can make my final decision. I also outlined the brief details of the magazine purpose and style to refer back to as I go on. In addition, the flat planning research supported me in creating my own layout for the front page (following conventions) and flat plan for the pages of my magazine, which helped me visualise my magazine. I picked natural colours for the main colour combination, with the intention that it conveys the theme of country and the environment. I will be using the personal mode of address to create a bond between the editor and the audience, as well as a feeling of community.