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College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
College Seniors - Need A Job? Get LinkedIn!
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College Seniors - Need A Job? Get LinkedIn!

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Tips for pending college grads on how to use LinkedIn to get a job. College seniors need a LinkedIn profile now, before they graduate, to help get a job when they get out of school. LinkedIn …

Tips for pending college grads on how to use LinkedIn to get a job. College seniors need a LinkedIn profile now, before they graduate, to help get a job when they get out of school. LinkedIn strategies for college students preparing to enter the job market.

Published in: Career, Technology, Design
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  • 1. tips for pending college grads on how to use LinkedIn get P. Jay Massey LinkedIn.com / in / CocoDesign Need a Job?
  • 2. Introductions
    • Who am I?
    • Jay Massey Founder / CVO Coco Design
    • Established 1994
    • Duties:
      • internet marketing strategy
      • enterprise development
      • intern advisor
  • 3. What to expect today
    • Facebook vs. LinkedIn
    • Basic LinkedIn Tips
    • Optimizing your LinkedIn profile
    • Engaging others on LinkedIn
  • 4. LinkedIn.com by definition…
    • LinkedIn  is a business-oriented “social networking” site. Launched in May 2003 and is mainly used for professional networking .
    • LinkedIn currently has more than 60 million registered users,  spanning more than 200 countries and territories worldwide.
  • 5. Why LinkedIn?
    • I’m on Facebook
    • Professional vs. Social
    • Prospective clients
    • Prospective employers
    • Reputation management
  • 6. Business social media tools
  • 7. Facebook vs. LinkedIn
  • 8. Let’s compare…
    • Info
      • personal
    • Wall posts
      • personal
    • Photos
      • revealing?
    • Friends
      • helpful?
    • Events
      • party?
    • Games
      • I’m great at Farm Town!
    • Summary
      • resume-ish
    • Updates
      • I’m working on..
    • Employment
      • any and all experience
    • Education
      • past & pending
    • Recommendations
      • from jobs, projects, internships
    • Websites
      • anchor tags
    • Groups, presentations, jobs…
  • 9. Search engines index LinkedIn
  • 10. Search engines index Facebook, too
    • What will they find?
  • 11. Basic LinkedIn Tips
  • 12. Edit your profile
    • Include a photo avatar
    • Add previous jobs
    • Add education
    • Seek recommendations
    • Grow your connections
  • 13. Edit your profile
    • Profile Completeness
  • 14. Build your network of connections
    • Invite all relevant connections - related employers, students, internship contacts, professors, etc.
    • BE CAREFUL - make sure you know your invitees
    • Remind them how they know you – customize your note
  • 15. Build your network of connections
    • If you invite too many people that you do not personally know and they say they don’t know you…
    • … you will be marked as a spammer
    • You will then need to know everyone’s email address for future invitations
  • 16. Network statistics
    • Six degrees of Kevin Bacon…
  • 17. Optimizing Your LinkedIn Profile
  • 18. Edit web links
  • 19. Customize web links
    • Change the default “My Website”, “My Company” and “My Blog” to OTHER
    • Google currently follows LinkedIn website links
  • 20. Customize public profile link
  • 21. Optimize your Profile Summary
    • Like website search optimization (SEO)
    • Keyword-rich sentences
    • Google can see it and LinkedIn’s own search can see it
  • 22. Post regular status updates
    • Let your network know what is going on in your life or at work
    • Creates dialog opportunities
  • 23. Seek meaningful recommendations
    • Request recommendations from internship supervisors, professors, employers (if relevant), etc.
    • Don’t wait! It is easier to get a recommendation WHILE you are in school or employed.
    • Return the favor if appropriate
  • 24. Add-on applications
    • LinkedIn Applications enable you to enrich your profile and share / collaborate with your network
    • Applications are added to your homepage and profile so you can control who gets access to what information
  • 25. Engaging Others
  • 26. Write a Recommendation
    • What better way to build good will than to help another person build their profile?
    • Hey, recommend your professors, can’t hurt… 
  • 27. Use Groups to expand your network
    • LinkedIn Groups can help you stay informed and keep in touch with people that share your interests.
    • Groups have targeting discussion forums
    • Helps grow your connections
  • 28. LinkedIn Answers
    • Answer someone’s question
    • Later, ask some questions or a simple poll
  • 29. Forward someone a Job posting
    • LinkedIn has a great jobs board
    • Post job opportunities
    • Look for a new job
    • Forward job ops to a connection
  • 30. LinkedIn tips quick summary
    • Sign Up – LinkedIn.com
    • Add a photo avatar
    • Update current & past employment history
    • Update education
    • Seek recommendations
    • Grow connections
    • Customize web links
    • Add Twitter links (if used)
    • Customize profile URL
    • Optimize your profile
    • Add keyword-rich Profile Summary
    • Post regular status updates
    • Engage with connections
    • Recommend others
    • Join groups
    • Answer & ask questions
    • Add relevant apps
  • 31. Questions?
  • 32. Thank you very much
    • LinkedIn.com/in/CocoDesign
    • SlideShare.com/CocoDesign
    • Facebook.com/CocoDesign
    • Twitter.com/CocoDesign
    • [email_address]

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