Don't Regret Your Website Redesign - Make Sure You Include UX
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Don't Regret Your Website Redesign - Make Sure You Include UX

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In these slides from our webinar, we highlight the importance of including UX as part of a website redesign process.

In these slides from our webinar, we highlight the importance of including UX as part of a website redesign process.

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    Don't Regret Your Website Redesign - Make Sure You Include UX Don't Regret Your Website Redesign - Make Sure You Include UX Presentation Transcript

    • REGRET Don’t your website redesign
    • COAST DIGITAL FULL SERVICE 12 YEARS FANATICAL ABOUT DATA INSPIRED BY USER INSIGHT
    • MICHAEL DRAVNIEKS EMPATHY! DESIGN! INNOVATION! STRATEGY
    • DEFINING UX!FINDING THE RIGHT APPROACH!TECHNIQUES!THE RESULTS! ! ! Let’s talk about
    • UX Defining
    • Goals Emotion USER NEEDS Business needs Intuitive INFORM Delight
    • GOOD UX converts
    • It’s no use having a website that
 people love if it doesn’t help your business achieve its goals.
    • Finding the RIGHT APPROACH
    • COMPETITOR CHANGE PANIC OPINION Cherished notions KNEEJERK REACTIONS EGO
    • GUESSING
    • WHAT ?
    • WHAT WHY
    • Get to know your users They already know you
    • The voice of your customers Surveys TESTING Behavioural data CONTEXTUAL INTERVIEWS Feedback
    • “UX forms the foundation of intuitive designs, indispensable products, and successful companies. So what are you waiting for? Go listen to your customers! ”- Braden Kowitz, Google
    • Get to know your business There’s always more to learn
    • that deliver insight TECHNIQUES
    • Research
    • Telephone Interviews Surveys Workshops Testing labs Talk to support teams Analytics
    • Visualisation
    • Customer journey maps Personas Wireframes Requirements Responsive prototypes Sitemaps
    • Testing
    • Testing labs Workshops Contextual Remote testing Guerilla testing Feedback
    • of good UX RESULTS
    • ROI
    • HAPPY CUSTOMERS
    • Peoplewillforgetwhatyousaid, peoplewillforgetwhatyoudid, butpeoplewillneverforgethow youmadethemfeel. “ ”- Maya Angelou
    • A great digital experience is no longer a nice-to-have; it’s a make-or-break point for your business as we more fully enter the digital age. “ ” Forrester: Top Technology Trends For 2014 And Beyond
    • COAST DIGITAL
 
 www.coastdigital.co.uk info@coastdigital.co.uk 0845 450 2086 www.coastdigital.co.uk/guides