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Getting Started with mPulse Lite_ 14-03-2014 EMEA final
 

Getting Started with mPulse Lite_ 14-03-2014 EMEA final

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Capturing real-user measurement (RUM) information from your website can seem like a daunting task. mPulse Lite solves this by delivering a lightweight and easy-to-implement solution that can start ...

Capturing real-user measurement (RUM) information from your website can seem like a daunting task. mPulse Lite solves this by delivering a lightweight and easy-to-implement solution that can start monitoring your production websites in minutes.

In this webinar, our mPulse product experts will provide guidance and techniques on:

• Deploying mPulse Lite quickly and effectively

• Extending your mPulse Lite deployment using Page Groups to identify the most critical business components of your site

• Using the fully interactive mPulse dashboards to analyse your site for performance issues and business-critical information

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  • Traditional tools – too complex, too costly and don’t test modern technologies like HTML5, Flash/Flex, Silverlight.Newer open source require complex scripting and don’t have easy to use analytics.
  • Show: Bounce Rate graph indicates where you may want to draw the line for performance.Show: Customers per region.Show: Show Page groups and which are most popularShow: Average Session Time
  • So.. let’s talk about understanding your customer and the breadth of information which is useful to understand about.Now, at a high level, there’s several types of information which you may need to know about your customers: Demographic information: Where are your customers coming from? Which pages do they visit? What bandwidth do they come in with. Performance information: How fast is their web page? How much of that is front end time? Backend time, Above the fold time? Behavior Information: How patient are they with the speed of the site? Business Information: What is the average spend for the customersAnd those are all valuable pieces of information to have, but until you pull it together you don’t really have actionable intelligence.Once you pull it all together you can answer questions like: a) Are my Australian users satisfied with the performance of the site vs. my Singapore customers? b) What percentage of my users have low bandwidth? How does it affect their performance and satisfaction? c) Do Android or iOS users spend more on my site? How much more overall and per visit? d) How much money do I lose because my site is so slow for users in Singapore? Will caching settings help with that?

Getting Started with mPulse Lite_ 14-03-2014 EMEA final Getting Started with mPulse Lite_ 14-03-2014 EMEA final Presentation Transcript

  • 1© 2012 SOASTA. All rights reserved.Webinar
  • 2© 2012 SOASTA. All rights reserved. o Introductions o mPulse : What is it? o Questions from Previous Sections o Demo: Setting up mPulse Lite • Registering for mPulse Lite • Adding tags to your pages • Collecting and analyzing data o Bonus Section: Data Filtering o mPulse vs. mPulse Light o Where to get additional assistance
  • 3© 2012 SOASTA. All rights reserved. o FREE forever o Not a trial or timed offer o Rapid deployment to your site o Captures detailed performance data from all your users o Lightweight and non-blocking data collection o Identify Geographic and Browser specific performance issues quickly o No obligations o Supported via CloudLink Forum mPULSE LITE Real-User Measurement at any stage FREE Single Site Modern Dashboards Production Ready Real-time Analytics All Browsers and locations Monthly limit on beacons
  • 4© 2012 SOASTA. All rights reserved. o What does real-time mean for mPulse? o What is the performance impact of the mPulse JavaScript on my pages? o How can I dynamically name Page Groups? o What if I need a custom view of the data? o Can I capture additional metrics using mPulse Lite? o How long does SOASTA retain mPulse and mPulse Lite data? o Can I download and store mPulse Data?
  • 5© 2012 SOASTA. All rights reserved. Real User Monitoring & Measurement
  • 6© 2012 SOASTA. All rights reserved. Feature mPulse Lite mPulse Beacons 1 million/month Unlimited Domains (i.e. companyName.com) 1 Unlimited Page Groups 5 Unlimited Support CloudLink Cloudlink, eMail SLA’s No Yes Custom Timers and Metrics No Yes Geographic Granularity Country Level Region Level (State/Province etc) Raw Data Feed No Yes – Into Amazon S3 buckets Custom Dashboards No Unlimited Direct Bandwidth Measurement No Yes
  • 7© 2012 SOASTA. All rights reserved. Please GET ACTIVE on CloudLink, our community is YOU! Web: CloudLink http://cloudlink.soasta.com
  • 8© 2012 SOASTA. All rights reserved.
  • 9© 2012 SOASTA. All rights reserved. o Focus on Performance o 100% Data Collection o Full Retention o Real-Time o Web and Mobile o Actual Bandwidth Measurement
  • 10© 2012 SOASTA. All rights reserved. Demographic: Location # Page Views Favorite Pages Bandwidth Browser/Device Performance: Page Load Time DNS Resolution TCP Connect Back End Time DOM Load DOM Ready Custom Timers: Behavior: Bounce Rate Session Length Pages Per session Session Time Business: Custom Metrics for: Conversion Rate Average $ Value # of Items in Cart mPulseAre users in each geography satisfied with performance? What is average bandwidth for customers in different geographies? On different devices? How much impact does that have on perf? Do iOS or Android users spend more?
  • 11© 2012 SOASTA. All rights reserved. Real vs Synthetic vs
  • 12© 2012 SOASTA. All rights reserved. o 2011 – Walmart presents findings from a RUM study done to show the impact of site performance on revenue o Results are staggering • 1s improvement = 2% conversion lift • 100ms improvement = 1% increase in incremental revenue Source: SF WebPerf Meetup - http://minus.com/msM8y8nyh#2e