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Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio
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Cloud architecture and deployment: The Kognitio checklist, Nigel Sanctuary, Kognitio

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CloudOps Summit 2012, Frankfurt, 20.9.2012 Track 2 - Build and Run …

CloudOps Summit 2012, Frankfurt, 20.9.2012 Track 2 - Build and Run
by Nigel Sanctuary, VP Propositions at Kognitio (www.kognitio.com)
http://cloudops.de/sprecher/#nigelsanctuary

Find the video of this talk at http://youtu.be/wQrHQNOMlKc

Published in: Technology, Business
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  • 1. Cloud architecture and deployment: The Kognitio checklist20 September 2012
  • 2. Question JUST THE IS THE CLOUD LATEST BUSINESS COUTURE? BI Process outsourcing
  • 3. Answer: Well, Yes…..But… ASP model of the 1990’s Established Managed Services Business Process Outsourcing SaaS Newish/ig Virtualisations Flexibility
  • 4. The DB traditional performance managementmodel High Cost + Capacity Complexity and demand of (Demand & Supply) Business intelligence Growing Data Volumes Develop & Manage + Capacity = Cost Cost of Data Environment System Performance Low Time
  • 5. Cost and risk aligned with need and budget High Cost + Capacity Complexity and demand of Growing Data Volumes (Demand & Supply) Business intelligence Low Cost Data Environment Increments Performance aligned to incremental growth Low Time
  • 6. If these are the drivers, what must we check? CIO Research Center
  • 7. Let’s start with a definition Cloud Computing: Cloud computing is a model for enabling openly available, convenient, on-demand network access to a shared pool of configurable computing resources (e.g., networks, servers, storage, applications, and services) that can be rapidly provisioned and released with minimal management effort or service provider interaction. U.S. Governments National Institute of Standards and Technology
  • 8. Cloud Types
  • 9. Cloud Service Types Software as a Service (SaaS): Application only – Salesforce.com
  • 10. •  Platform as a Service (PaaS): Applications provided on a preconfigured hardware and configured by customer – Kognitio, Engineyard, SAAVIS Database Systems Portal Products Testing Business Process Management PaaS Backup & Recovery State Integration Network management tools Management
  • 11. •  Infrastructure as a Service (IaaS): The consumer uses "fundamental computing resources" such as processing power, storage, networking components. AWS, SAVVIS Switching Servers Virtualisation IaaS Virtualisation Networks
  • 12. My Scope Lot’s of e xper ienc e Database Systems Portal Products Testing Business Process Management PaaS Backup & Recovery State Integration Network management tools Management
  • 13. Kognitio’s qualifications: Cloud Customers
  • 14. Kognitio’s Cloud Service Customer Webs Site BI App. Volume Location Time store Private Cloud Public Cloud
  • 15. What the client’s buy : High performance analyticalplatforms Data moved into Many CPU cores Queries run directly high speed memory Shared-nothing against data in memory Very high performance Handles any analytical workload CPUs Server 1 RAM merged CPUs Server 2 together across servers into a shared fabric CPUs Server 3 Server 4 CPUs
  • 16. Made possible by the collapse of in Memorycosts RAM $/TByte (10 Years) $400.000 $367.002 $350.000 $300.000 Costs have/are falling $250.000 $200.000 $202.375 RAM $/TByte $150.000 $156.238 $135.266 $100.000 $85.983 $76.546 $50.000 $40.894 $22.020 $- 2002 2003 2004 2005 2006 2007 $18.874 2008 2009 2010 2011 2012 $5.138Source: Feb, 2012, John C. McCallum
  • 17. The Check List: For Database services•  What do you NEED to achieve•  What are the benefits you want from Cloud v in house –  In house V outsource –  Pricing Options –  Contract terms v price•  Security Levels: –  “Collected data should be kept secure from abuse” EE Data Protection Directive –  Managing Security – Buying services/responsibility –  How can you put the data in the cloud (Hipaa)•  Availability –  Volume –  Flexibility - Scaling –  User Base and workload –  Service Levels/ Responsibility –  Application integration/System Integration
  • 18. If these are the drivers, what must we check? CIO Research Center
  • 19. The question: Which component Operational database Computer/ Automated Telephony Call Delivery Integration Branch Operational Reporting Interactive Transactional Voice Response Database Correspondent Product Agent systems Platform/ Operational Operational Data staging Co-browsing Data Store PSTN Transactional Web Content Other op’s Systems database Risk Management/ Decision Contact Business Decisions Engine CookiesIntelligence centre Reporting Tags Analysis Campaign Data Application Management Analytical Data Delivery Environment Scores Platform Marketing Analysis/ Telephone Decisions Campaign outbound campaigns Customer/event flags Campaign Mail Analytical Database Campaign Data
  • 20. What do you need it for Application Processing •  Common solutions in IaaS, SaaS •  High transactions volumes •  OLTP •  Need response, flexibility, management, capacity •  Dynamically expanding andReal Time Reporting contracting user community •  Common solutions in PaaS, SaaS (Microstrategy •  High transactions volumes •  SMP/MPP •  Processing dependent, management, capacity •  Large User Community Analytical batch Processing •  Solved through PaaS, SaaS •  Mid/Large batch data volumes •  Off line analytical processing (MPP/SMP) •  Need speed, complexity management, capacity •  Smaller user community
  • 21. BIG DATA – More in it Transactions Business Operations Contact
  • 22. What is the anticipated workload Campaign Self learning Behaviour Management algorithmsAnalytical Complexity modelling Statistical Analysis Dynamic Content Process Reporting On-Line Fraud detection Clustering Technology/Automation Analytical Platform as a Service
  • 23. What is the User CommunityImpact on process capacity•  Demand Spikes•  Complex Queries•  Scheduled Capacity•  Volume of users
  • 24. Cost and Trade Off•  What are the benefits you want from Cloud v in house –  In house V outsource –  Pricing Options –  Contract terms v price
  • 25. Pricing Option Trade Off’s In-House v Outsource-1  =  No  Cost  10=High  Cost In  House Outsource CommentSLA  Control 5 5 Premiums  for  higher  SLAs  in  Outsource,  Shared  Service  costCapex  Budget 10 3 Outsource  No  Capex  options  available Flexibile  per  usage  models  allow  budget  control.  SAAVIS  and  Budget  Control 8 6 AWS  both  offer  good  but  different  solutions In  House  tend  to  have  faster,  focused  performance  control,  Performance  Control 4 6 Private  Cloud  is  best  if  this  is  a  priority Shared  resources  and  system  performance  management  is  a  System  Management  Costs 8 6 key  benefit  of  cloudSystem  Maintenance  responsibility 10 4 The  key  advantage  of  Outsource  models PaaS  Outsource  include  charges  for  maintenance  and  Software  Maintenance 10 7 upgrade  using  shared  resources Integrated  architectures  are  pre  constructed  requirinf  only  Implementation  Costs 10 3 confirguration  in  the    outsource  modelTotal  Cost  Score 65 40 About  38%  improvement  if  you  optimised  the  benefits
  • 26. Pricing Option Trade Off Public V Private
  • 27. Cost savings•  Considerations: –  Long term v Short term costs in the cloud –  Trade off of savings v functionality –  Total Cost of Ownership – Management, Skills, Hardware, Applications, Networks –  Create you measure of success –  Target your improvement goal and buy components and services to support it
  • 28. Security•  Security Levels: –  “Collected data should be kept secure from abuse” EE Data Protection Directive –  Managing Security – Buying services/responsibility –  How can you put the data in the cloud (Hipaa)
  • 29. Security It’s an emotional issue
  • 30. The fear Unauthorised access Data theft Rogue user abuse Data in transit Physical Security
  • 31. Investment in Cloud Security Tier 3 dataAccess Control VPN/SSH centres Encryption Monitoring Systems Some good examples http://aws.amazon.com/security/ http://www.rackspace.co.uk/managed-hosting/business-need/ security-compliance/
  • 32. Security service options Client monitoring File RootAdmin SysAdmin Encryption Monitoring SSH/FixedIP Data CPUs X Deploymentmin Server Farm Data RAM merged CPUs together across servers into a Data shared fabric CPUs Data CPUs VPN/ SysAdmin LinuxAdmin PGP User Privileges Manage S’ware
  • 33. Planning for use•  Availability –  Volume –  Flexibility - Scaling –  User Base and workload –  Service Levels/ Responsibility –  Application integration/System Integration
  • 34. Volume management •  Manage to DemandTB •  Understand Usage pattern •  Purchase capacity for storage & Processing Separately. Month TB Hour
  • 35. Manage Analytical Platform System to Demand Persistent Data Store RAM Servers •  Store Increasing Data •  Flexible, granular Data views of any dataSource •  Use RAM capacity Data according to demand •  Drop and Pin Data Data in RAM •  Valuable RAM is Data controllable •  Cheap Disk allows Data Views/ you to lose nothing Queries SSD/Disk
  • 36. Near real time/Real time
  • 37. Public CloudCan you createpersistent data layersindependent fromprocessing?Can you switch databetween operationalschemas within one DBinstallation?Can you flex hardwarescale to scheduleddemand patterns?
  • 38. Manage and re-configure for capacity Kognitio Appliance: Industry Standard Hardware Applicatio n Source data Single Capacity, Multi-Use Kognitio Licence AnalyticsAnalysis Single DB instance Single DB instance Application Single DB instance Product & Reporting Service Sandpit 1 Application Contact History Development Catalogue & Quota Loyalty Test & Geo Location Management Management App Development Single DB instance Geo Location Info Service Single DB instance Development/ Permissions Sandpit 2 Database Test interface Inventory Management Dynamic platform Repository ETL 1 Device management Test Test Catalogue Applications Offer and ETL 2 Assets Data Analytics Database Repository System management & B2 Customer Data Staging for ETL 3 data Store Import/ Export Capacity Management Export to application data
  • 39. Private/Hybrid Cloud•  Partition the system to support differing workloads within one DB installation•  Support Mass reporting and data mining from one platform
  • 40. A sample solution Data Service & Access requirements Kognitio Service Support Client/ Prospect ASP DB SFTP/other media Data Load Fixed IP Team Report/ Query Access /Service Config. ManagementRequests Client Direct Interface Firewall Client Results Internet Interface Internet Direct Interface Client 1 Client 3 Kognitio Cloud app store Source data Tools Client 2 Client 4 Application Server Cloud Servers (Public or private)
  • 41. The Check List: For Database services•  What do you NEED to achieve•  What are the benefits you want from Cloud v in house –  In house V outsource –  Pricing Options –  Contract terms v price•  Security Levels: –  “Collected data should be kept secure from abuse” EE Data Protection Directive –  Managing Security – Buying services/responsibility –  How can you put the data in the cloud (Hipaa)•  Availability –  Volume –  Flexibility - Scaling –  User Base and workload –  Service Levels/ Responsibility –  Application integration/System Integration
  • 42. Thank youNigel SanctuaryVP Propositionsnigel.sanctuary@kognitio.com

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