Hybrid Clouds und die Vorteile eine             Brokerage Architektur                                      Maximilian Ahre...
Agenda    I.  Who we are    II.  Cloud Architectures    III. Hybrid Clouds    IV. Brokerage2
 	  	  	  	                                         Innovation Based on Tier-1	  	                                     Exp...
Analysts Insight on ZimoryCloud Suite        Gartner named Zimory as 1 of the 5 Cool Vendors in Cloud        Management   ...
Our Product in an Overview Zimory Cloud Suite Overview                                                                    ...
Agenda    I.  Who we are    II.  Cloud Architectures    III. Hybrid Clouds    IV. Brokerage6
Cloud Computing…Dynamic, self-managed, pay per use                 •    Applications on demand                            ...
Cloud Computing Modelle    Different Delivery ModelsPrivate Cloud:               Provider Cloud:- Within the              ...
Service Structure on top of IaaS         SaaS                        PaaS                                                 ...
Service Types – additionalcapabilities from the IaaS stack     Managed     •  Core system changes without root            ...
A lot of options for the user                             Managed                IaaS                     PaaS           S...
Agenda     I.  Who we are     II.  Cloud Architectures     III. Hybrid Clouds     IV. Brokerage12
Hybrid Cloud Solution Basic architectural requirement                                   BSS                               ...
True hybrid clouds•  Integration   –  Different resource pools (sub-clouds) can be      transparently bridged•  Abstractio...
Agenda     I.  Who we are     II.  Cloud Architectures     III. Hybrid Clouds     IV. Brokerage15
Hybrid Cloud is only the                                                                         March 2012  technology – ...
Brokerage Architecture covers as                                                                    March 2012       well ...
Zimory Architecture allows a truly                                                                                        ...
Thank you for your attention!We help enterprises on the right way in the cloud – if you have   Maximilian Ahrens          ...
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Hybrid Clouds und die Vorteile einer Brokerage Architektur, Maximilian Ahrens, Zimory

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CloudOps Summit 2012, Frankfurt, 20.9.2012
Track 1 - Transition
by Maximilian Ahrens, CTO Zimory (http://www.zimory.de/)
http://cloudops.de/sprecher/#maxahrens

Published in: Technology, Business
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Hybrid Clouds und die Vorteile einer Brokerage Architektur, Maximilian Ahrens, Zimory

  1. 1. Hybrid Clouds und die Vorteile eine Brokerage Architektur Maximilian Ahrens Email: ahrens@zimory.com
  2. 2. Agenda I.  Who we are II.  Cloud Architectures III. Hybrid Clouds IV. Brokerage2
  3. 3.           Innovation Based on Tier-1     Experience             •  Founded in 2007 as a spin off from DT Labs                 •  Headquartered in Berlin, Germany •  Offices in Zurich, Switzerland and Minsk, Belarus Investors Customers 3
  4. 4. Analysts Insight on ZimoryCloud Suite Gartner named Zimory as 1 of the 5 Cool Vendors in Cloud Management Zimory named a leader for Cloud Management Technologies and Cloud Service Enablement.4
  5. 5. Our Product in an Overview Zimory Cloud Suite Overview Manage: -  Full BSS stack with multi-tenant Cloud Manage Frontend and API Connect: -  Full OSS stack with flexible integration Service Bus Publish structure for various underlying technologies -  Underlying modules for network (Gateway), storage (Storage), configuration management (CMDB) and simple integration Connect of unmanaged hypervisors(Virtualize) Publish: -  PaaS / SaaS enabler for publishing of Gateway Service Bus Storage applications and ready made systems in the distributed cloud -  Automatically distributes Application Plugins Virtualize CMDB which can automate in VM operations suchProvider Grade Architecture: Nearly all modules can be deployed in an as application installations.1...n relationship to adopt to the customers requirements. The Editions Enterprise Edition Provider Edition Marketplace Edition The enterprise edition is a best practice setup The provider edition is focused to provide all The marketplace edition is a function-limited for enterprise internal cloud usage. possible variants of cloud services for version to support the Cloud Exchange Zimorys Cloud Suite allows especially to: enterprise end-customers. That means: concept. Buyers run only the Zimory 1.  Integrate with the various existing 1.  Different operational models: public Connect component, every Seller runs the environments by supporting all relevant (multi-tenant), hybrid and virtual-private Connect component and it’s sub component. underlying technologies and providing (mega-tenant) models are supported many API integration points 2.  Full support of world wide distributed The Manage and Connect modules can be 2.  Connect to the globally available systems in multiple locations dynamically connected by the marketplace datacenters with very little effort and with 3.  Full flexibility in the supported charge- engine after contract closure. no homogenization project back models are supported allowing a 5 better market differentiation
  6. 6. Agenda I.  Who we are II.  Cloud Architectures III. Hybrid Clouds IV. Brokerage6
  7. 7. Cloud Computing…Dynamic, self-managed, pay per use •  Applications on demand LOCK-IN SaaS •  Mostly interesting for SMEs or horizontal applications •  Platform to execute source Responsibilty code directly PaaS •  Mostly interesting for the implementation of consumer services •  Platform for the execution of IaaS virtual machines •  For all applications with dynamic demand7
  8. 8. Cloud Computing Modelle Different Delivery ModelsPrivate Cloud: Provider Cloud:- Within the - Fully multi-tenant environmententerprise facilities - Limited influence of single users- Shared betweenthe companies sub-organizations Virtual Private Cloud: - Shared platform with a fully separated BSS stacks Hybrid Cloud: - Resource from a private and a provider cloud - Integrated resource management
  9. 9. Service Structure on top of IaaS SaaS PaaS Enabling functionality for customer Managed IaaS implementation Basic Infrastructure Management: provisioning of autonomously Storage, Compute and Network in a distributed and functioning heterogenous environment product
  10. 10. Service Types – additionalcapabilities from the IaaS stack Managed •  Core system changes without root permissions from API and Portal IaaS •  Adding access to cross-customer systems (e.g. monitoring) •  Infrastructure for automatic deployment of applications within a virtual machine PaaS •  Infrastructure supporting automated data- load and end-user access integration •  Customization of frontend possible to address different user types (AppStore) SaaS •  Billing model flexibility supporting SaaS models
  11. 11. A lot of options for the user Managed IaaS PaaS SaaS IaaS Provider Adding complexity, gaining options Adding complexity, gaining Virtual options commercial Influence on legal, decision Private Private Influence on functional evaluation Hybrid Hybrid Solutions are the most complex ones, but the best one if the complexity is manageable.
  12. 12. Agenda I.  Who we are II.  Cloud Architectures III. Hybrid Clouds IV. Brokerage12
  13. 13. Hybrid Cloud Solution Basic architectural requirement BSS OSS13
  14. 14. True hybrid clouds•  Integration –  Different resource pools (sub-clouds) can be transparently bridged•  Abstraction –  Users don’t necessarily see the different resource pools – resource scheduling will work across the entire environment•  Controlled –  Legal / Commercial requirements can be controlled without direct user knowledge
  15. 15. Agenda I.  Who we are II.  Cloud Architectures III. Hybrid Clouds IV. Brokerage15
  16. 16. Hybrid Cloud is only the March 2012 technology – Commercial process is very complex 1 RFI/ RFP 2 Legal 3 Establishment 4 Monitoring of completion Assessment of SLA of contractual obligations Duration Duration Duration Duration The benefit of a hybrid cloud is substantially reduced by the cost of connection Provider Downsides Cloud Service Consumer Downsides§  Customers are hard to convince to §  Result is often a single vendor use another cloud provider when they strategy had chosen one already §  Complexity to make services§  Substantial cost of sales need to be comparable invested in order to lower entry barriers
  17. 17. Brokerage Architecture covers as March 2012 well technical as commercial process 1 One-time: review the 2 One time: set up neutral conditions of the cloud architecture A change of supplier is without any brokerage service software complexity On-demand resources in case of vendor failures The commercial and technical process is a one time effort. Provider advantages Cloud Service Consumer Advantages§  New customer channel §  Risk mitigation§  Specific cloud solutions (e.g. high- §  Cost optimization performance) can fit in a complete §  Performance optimization cloud service landscape for the customer
  18. 18. Zimory Architecture allows a truly March 2012 integrated Brokerage Architecture External User Zimory Publish: Internal User -  Provides capabilities to publishZimory Manage: services, applications etc-  Provides access -  Provides chargeback control for users -  Can be used by ISV, Provider-  Contains user or Consumer data-  Manages end user pricing-  Orchestrates Zimory Manage Zimory Publish different connections InternZimory Connect:-  Bridgehead to Zimory Connect et Zimory Connect underlying infrastructure management Local Management Local Management-  Control-point for technical offering-  Customer Compute Network Storage Compute Network Storage segregation capability
  19. 19. Thank you for your attention!We help enterprises on the right way in the cloud – if you have Maximilian Ahrens questions don’t hesitate to contact me any time Email: ahrens@zimory.com

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