www.cloudcomputingchina.org
How to Trust the Cloud
Lenny Rachitsky
R&D / Neustar Webmetrics




03/25/10      © Neustar Inc. / Proprietary and Confide...
Trust
 信任
Trust
 信任
Cloud
云计算
Rate the challenges/issues ascribed to
                               the cloud




urce: IDC Enterprise Panel,   3Q09
Rate the challenges/issues ascribed to
                               the cloud
        Lack
         of
       Trust




...
Why?
The Cloud is scary
You lose
 control
You lose
visibility
You
lose a
person
    to
You need to trust the
                Cloud
                won’t
               vanish
Is the Cloud
  worth it?
Interest in “cloud
           Text
                computing”
               Graph of cloud
                   growth
    ...
I.T. Spending - Today




Source: Piper Jaffe “The Future is in the Cloud”
           2010, http://bit.ly/a0ro8W
I.T. Spending - 5 years




Source: Piper Jaffe “The Future is in the Cloud”
           2010, http://bit.ly/a0ro8W
Value of Cloud Computing Services




Source: Gartner http://bit.ly/aQKb0G
Rate the benefits ascribed to the cloud




urce: IDC Enterprise Panel,   3Q09
Rate the benefits ascribed to the cloud




    Cost




urce: IDC Enterprise Panel,   3Q09
Rate the benefits ascribed to the cloud




    Cost
                                                   Agili
            ...
Rate the benefits ascribed to the cloud




    Cost
                                                   Agili
            ...
Rate the benefits ascribed to the cloud




    Cost
                                                   Agili
            ...
Cost
Key data center objectives for 2010




                                Cost
                                is #1




Sou...
Scaling with and without the Cloud
Scaling with and without the Cloud
Scaling with and without the Cloud


          Wasted
         capacity
Scaling with and without the Cloud


          Wasted
         capacity


                          Under-
               ...
Scaling with and without the Cloud
Agility
Agile Software Development
Architecture
Core
competencies
The Cloud is
  Awesome!

...but can I
  trust it?
Trust, but
  verify
4 Layers of
  Trust...
Educa
 te
Monitor

 Educa
  te
Process
Process
Monitor

 Educa
  te
Failover
Process
Failover
Process
Monitor

 Educa
  te
Educa
 te
1. Educate
•Educate   yourself, then others
1. Educate
•Educate yourself,   then others
•Terms of Service
“Enabling customers to
       ensure the
    confidentiality,
     integrity, and
  availability of their
  data is of the...
1. Educate
•Educate yourself, then others
•Terms of Service
•VPN, Insurance, Encryption
1. Educate
•Educate yourself, then others
•Terms of Service
•VPN, Insurance, Encryption
•Feedback
1. Educate
•Educate yourself, then others
•Terms of Service
•VPN, Insurance, Encryption
•Feedback
•Service Level Agreement...
Rackspace                        Amazon

              Uptime                                           100%              ...
Rackspace                        Amazon

              Uptime                                           100%              ...
Monitor

 Educa
  te
2. Monitor
•End-user   monitoring
2. Monitor
•End-user     monitoring
 • Key   transactions
2. Monitor
•End-user   monitoring
 • Key transactions
 • Infrastructure components
2. Monitor
•End-user     monitoring
 • Key transactions
 • Infrastructure components
•Resource     monitoring
 • CPU,   me...
2. Monitor
•End-user     monitoring
 • Key transactions
 • Infrastructure components
•Resource     monitoring
 • CPU,   me...
Process
Process
Monitor

 Educa
  te
3. Process
•Training
3. Process
•Training
•Escalation   processes
3. Process
•Training
•Escalation processes
•Documentation
Escalation
  Example
      Eve
       nt


 Level 1 (NOC)

     Level 2
  (Operations)
    Level 3
 (Engineering)
Escalation
         Example
                Eve
                 nt


           Level 1 (NOC)

               Level 2
   ...
3. Process
•Training
•Escalation processes
•Documentation
•Automation
Failover
Process
Failover
Process
Monitor

 Educa
  te
4. Failover
•Backups
4. Failover
•Backups
•Practice/Test
4. Failover
•Backups
•Practice/Test
•Inside the cloud
4. Failover
•Backups
•Practice/Test
•Inside the cloud
•To another cloud
4. Failover
•Backups
•Practice/Test
•Inside the cloud
•To another cloud
•Locally
To                  Inside
           another                the
           cloud                cloud




Perfect?       ...
4. Failover
•Backups
•Practice/Test
•Inside the cloud
•To another cloud
•Locally
•DNS
Query: mysite.com
                                 DNS
 User
                               Server




Cloud #1
Query: mysite.com
                                DNS
 User
                              Server
     Answer: 1.1.1.1 (Clo...
Query: mysite.com
                                DNS
 User
                              Server
     Answer: 1.1.1.1 (Clo...
Query: mysite.com
                                DNS
 User
                              Server
     Answer: 2.2.2.2 (Clo...
Query: mysite.com
                                    DNS
 User
                                  Server
        Answer: 3...
How to Trust the Cloud
       Failover
       Process
       Failover
       Process
        Monitor

         Educa
     ...
What
      can
we put in the
    Cloud?
What
      can
        can’t
we put in the
    Cloud?
Cloud Inside
Thank you!

http://www.webmetrics.com
  http://www.neustar.biz
www.cloudcomputingchina.org
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
CCCC Neustar Lenny Rachitsky
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The Cloud Computing China Congress (CCCC http://www.cloudcomputingchina.org ) is specially designed for senior IT and line of business executives evaluating and making purchasing decisions in the areas of on-demand infrastructure and software services.

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CCCC Neustar Lenny Rachitsky

  1. 1. www.cloudcomputingchina.org
  2. 2. How to Trust the Cloud Lenny Rachitsky R&D / Neustar Webmetrics 03/25/10 © Neustar Inc. / Proprietary and Confidential
  3. 3. Trust 信任
  4. 4. Trust 信任 Cloud 云计算
  5. 5. Rate the challenges/issues ascribed to the cloud urce: IDC Enterprise Panel, 3Q09
  6. 6. Rate the challenges/issues ascribed to the cloud Lack of Trust ce: IDC Enterprise Panel, 3Q09
  7. 7. Why?
  8. 8. The Cloud is scary
  9. 9. You lose control
  10. 10. You lose visibility
  11. 11. You lose a person to
  12. 12. You need to trust the Cloud won’t vanish
  13. 13. Is the Cloud worth it?
  14. 14. Interest in “cloud Text computing” Graph of cloud growth (from alistair’s talk) 2004 Source: 2005 2006 2007 2008 2009 2010 http://www.google.com/insights/search/#q=%22Cloud%20computing%22&cmpt=q
  15. 15. I.T. Spending - Today Source: Piper Jaffe “The Future is in the Cloud” 2010, http://bit.ly/a0ro8W
  16. 16. I.T. Spending - 5 years Source: Piper Jaffe “The Future is in the Cloud” 2010, http://bit.ly/a0ro8W
  17. 17. Value of Cloud Computing Services Source: Gartner http://bit.ly/aQKb0G
  18. 18. Rate the benefits ascribed to the cloud urce: IDC Enterprise Panel, 3Q09
  19. 19. Rate the benefits ascribed to the cloud Cost urce: IDC Enterprise Panel, 3Q09
  20. 20. Rate the benefits ascribed to the cloud Cost Agili ty urce: IDC Enterprise Panel, 3Q09
  21. 21. Rate the benefits ascribed to the cloud Cost Agili ty Architec ture urce: IDC Enterprise Panel, 3Q09
  22. 22. Rate the benefits ascribed to the cloud Cost Agili ty Architec ture Core Competenc urce: IDC Enterprise Panel, 3Q09 ies
  23. 23. Cost
  24. 24. Key data center objectives for 2010 Cost is #1 Source: Symantec State of the Datecenter 2010
  25. 25. Scaling with and without the Cloud
  26. 26. Scaling with and without the Cloud
  27. 27. Scaling with and without the Cloud Wasted capacity
  28. 28. Scaling with and without the Cloud Wasted capacity Under- Under- capacity
  29. 29. Scaling with and without the Cloud
  30. 30. Agility
  31. 31. Agile Software Development
  32. 32. Architecture
  33. 33. Core competencies
  34. 34. The Cloud is Awesome! ...but can I trust it?
  35. 35. Trust, but verify
  36. 36. 4 Layers of Trust...
  37. 37. Educa te
  38. 38. Monitor Educa te
  39. 39. Process Process Monitor Educa te
  40. 40. Failover Process Failover Process Monitor Educa te
  41. 41. Educa te
  42. 42. 1. Educate •Educate yourself, then others
  43. 43. 1. Educate •Educate yourself, then others •Terms of Service
  44. 44. “Enabling customers to ensure the confidentiality, integrity, and availability of their data is of the utmost importance to AWS, as is maintaining trust and confidence.” -- Amazon Web Services
  45. 45. 1. Educate •Educate yourself, then others •Terms of Service •VPN, Insurance, Encryption
  46. 46. 1. Educate •Educate yourself, then others •Terms of Service •VPN, Insurance, Encryption •Feedback
  47. 47. 1. Educate •Educate yourself, then others •Terms of Service •VPN, Insurance, Encryption •Feedback •Service Level Agreements (SLAs)
  48. 48. Rackspace Amazon Uptime 100% 99.95% Timespan Current period “service year” Time-to- 1 hour Not specified resolve Credits 5% - 100% 10% Notification Customer Customer onus Window < 30 days < 30 days Source: http://www.thewhir.com/blog/Joshua_Beil/020110_Exploring_Cloud_SLAs_Amazon_vs_Rack space
  49. 49. Rackspace Amazon Uptime 100% 99.95% Timespan Current period “service year” Time-to- 1 hour Not specified resolve Credits 5% - 100% 10% Notification Customer Customer onus Window < 30 days < 30 days Source: http://www.thewhir.com/blog/Joshua_Beil/020110_Exploring_Cloud_SLAs_Amazon_vs_Rack space
  50. 50. Monitor Educa te
  51. 51. 2. Monitor •End-user monitoring
  52. 52. 2. Monitor •End-user monitoring • Key transactions
  53. 53. 2. Monitor •End-user monitoring • Key transactions • Infrastructure components
  54. 54. 2. Monitor •End-user monitoring • Key transactions • Infrastructure components •Resource monitoring • CPU, memory, I/O, network usage, etc.
  55. 55. 2. Monitor •End-user monitoring • Key transactions • Infrastructure components •Resource monitoring • CPU, memory, I/O, network usage, etc.
  56. 56. Process Process Monitor Educa te
  57. 57. 3. Process •Training
  58. 58. 3. Process •Training •Escalation processes
  59. 59. 3. Process •Training •Escalation processes •Documentation
  60. 60. Escalation Example Eve nt Level 1 (NOC) Level 2 (Operations) Level 3 (Engineering)
  61. 61. Escalation Example Eve nt Level 1 (NOC) Level 2 (Operations) Level 3a Level 3b (Cloud (Engineering) support)
  62. 62. 3. Process •Training •Escalation processes •Documentation •Automation
  63. 63. Failover Process Failover Process Monitor Educa te
  64. 64. 4. Failover •Backups
  65. 65. 4. Failover •Backups •Practice/Test
  66. 66. 4. Failover •Backups •Practice/Test •Inside the cloud
  67. 67. 4. Failover •Backups •Practice/Test •Inside the cloud •To another cloud
  68. 68. 4. Failover •Backups •Practice/Test •Inside the cloud •To another cloud •Locally
  69. 69. To Inside another the cloud cloud Perfect? Locally
  70. 70. 4. Failover •Backups •Practice/Test •Inside the cloud •To another cloud •Locally •DNS
  71. 71. Query: mysite.com DNS User Server Cloud #1
  72. 72. Query: mysite.com DNS User Server Answer: 1.1.1.1 (Cloud #1) Cloud #1
  73. 73. Query: mysite.com DNS User Server Answer: 1.1.1.1 (Cloud #1) Use Cloud #1 Cloud #1
  74. 74. Query: mysite.com DNS User Server Answer: 2.2.2.2 (Cloud #2) Use Cloud #2 Cloud #1 Cloud #2
  75. 75. Query: mysite.com DNS User Server Answer: 3.3.3.3 (Local) Use Local Local Cloud #1 Cloud #2 System
  76. 76. How to Trust the Cloud Failover Process Failover Process Monitor Educa te
  77. 77. What can we put in the Cloud?
  78. 78. What can can’t we put in the Cloud?
  79. 79. Cloud Inside
  80. 80. Thank you! http://www.webmetrics.com http://www.neustar.biz
  81. 81. www.cloudcomputingchina.org

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