Click attack idejaX

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ClickAttack se i službeno predstavio kolegama na idejiX u Umagu!

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Click attack idejaX

  1. 1. Introduction ConsumersAdvertiser
  2. 2. Introduction ConsumersAdvertiser
  3. 3. Introduction ConsumersAdvertiser
  4. 4. Numbers, numbers, numbers billion mobile subscribers globally ITU, 2011 . mobile market size will be US$ 20 billion Gartner, 2011 More than ,3 million mobile devices in Croatia (HAKOM, 2011) Smartphone penetaration in Croatia Gfk, 2011)
  5. 5. ClickAttack Mobile ApplicationsAdvertiser Consumers Mobile Web
  6. 6. ClickAttack targeting engine OPERATING SYSTEMS MANUFACTURERSMOBILE DEVICES MOBILE OPERATORS GEO-LOCATION DATE AND TIME DEMOGRAPHY
  7. 7. ClickAttack Croatia
  8. 8. Mobility full-service For publishers For advertisersReach new revenue streams with: Create a complete mobile campaigns- Mobile web site - Mobile landing pages- Mobile application - Mobile micro-sites- iPad application - Mobile applications - Facebook applications
  9. 9. Case studies Citroen McDonald’s Coca-Cola
  10. 10. CASE STUDY: Citroen DS5Campaign goal: Citroen DS5 promotionPeriod: 20.04.2012 – 08.05.2012Partner agency: Omnicom Media Group Banner Landing page Full-screen DS5 micro-site
  11. 11. CASE STUDY: McDonald’s EDAPCampaign goal: Every day affordable price at McDonald’sPeriod: 26.04.2012 – 08.05.2012Partner agency: McCann DigiPark Banner Banner Landing page Landing pageFull-screen 300x150 Product gallery Find nearest McDonald’s
  12. 12. CASE STUDY: Coca-cola crazy songCampaign goal: Promotion of Coca-Cola song for EUROPeriod: 26.04.2012 – 08.05.2012Partner agency: McCann DigiPark Banner Landing page 300x150 Play video Play/download ringtone
  13. 13. Still wondering why ClickAttack? VS. % visibile ad Advanced targeting -to-1 relationship with consumer Up to x more effective
  14. 14. ClickAttack d.o.o.Petrovaradinska 7, Zagrebsales@cllickattack.comwww.clickattack.com

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