Ways to leverage socialmedia and
your use of theinternet… Promoting yourself for a new job. Advertising your business. Finding a full time, part time or contract job. Researching volunteer opportunities.
Being “available” for yourdifferent communities
…..Are you available in the waysthat your customer wants toreach you?It’s great that you are part ofXYZ community but if theperson who is looking for youis in ABC community, how willyou connect?Email address – not a time toadvertise your interests.Cell phone – not the time toshare insights into your world.Be a connector, not a stalker.
Doing the SWOT on the
Brand of You….Strengths……Skills, abilities, clearance, SMEWork styleNetworkWeaknesses…..Do you need more .edu or certs?Holes in your network?Opportunities…Learning new skillsAbility to moveThreats……Does your brand need an overhaul?Limited skill set?
Your “relationship” with a Career
Site…..Searching for positionsto see what is out there.Registering for the siteby setting up a profile.Registering a la carteservices such asnewsletters or job fairs.
Career SitesCareer Sites can be
as genericas Monster or as niche asClearedJobs.NetCareer Sites’ revenue comesfrom advertising job postings,resume database licenses andother services that are chargedto employers – not Job SeekersStart wide with your search tounderstand who is hiring, wherethey are hiring and what kind ofpositions match your skill setFinding the job descriptions withthe “keywords” to put in yourresume
Why set up anaccount on
aCareer Site?Apply for jobs on the siterather than uploading yourresume from your desktopAbility to manage your jobapplications and positionsearchesYou can develop “JobAgents” which search jobpostings for you “24/7”You can see how oftenyour resume is viewed byrecruiters – why is thisimportant?Remember to refresh yourresume every 30 days
Job boards all have the
samebasic functionality: setting up aprofile, researching jobpostings, applying for jobs andstatistics.Some job postings will take youto another site for applying forthe job so that this can be linkedto an ATS.
Where else should I register?
Your “Favorite”Company WebsiteSet up a profile on a company career site as this is first place acompany recruiter will lookOFCCP – (Hint : it’s not a rap song)Other key information such as benefits and reviewing the overallcorporate culture
Becoming an onlineContractorYou are a
“contractor” not anemployee, paid by project not by thehour.Most contractors have their ownbusiness – graphic designer, writer,computer programmer.Set up your own portfolio and yourown site such usingwww.weebly.com.Most sites will ask you to take teststo see your qualifications.(Competitive and filled with scams)www.freelanced.comwww. Guru.comwww.elance.comwww.ODesk.comHelpful videos on YouTube suchas “Are You Bidding On TheWrong Elance, Vworker, andOdesk Projects?”
Social Media Used forRecruitingSocial recruiting
has been aroundforever, it just moved online in thelast 10 years.But, not everyone is using it.The challenge is knowing who isand who isn’t, which you won’tknow.It is one aspect of marketing “You”:Are you using social media for“social” or career development?Remember that your customersmight be on different communicationchannels.What do your profiles say aboutyou?Do you have the settings updated?Are you sharing too much or thewrong thing?
Ways to Use Twitter to
support your career search and developmentIn your profile “bio” include yourskills and information recruitersto searchFollow companies that you areinterested in and/or their jobposting feedFollow and connect withindividual and companyrecruiters (their Twitter handleswill be on their LinkedIn profiles)Subject Matter Expert’s (SME)in the industry or communityyou want to workSetting up a search string“military spouse jobs”
Ways to Use Facebook tosupport
your careersearch and developmentActive user of Facebook?Be sure to set up the lists of peopleyou share information with betweenyour close BFFs and the generalpublic;Fill out your profile similar to yourresume if you are in an activesearchNot on Facebook?Set up a minimum profile to be ableto communicate and be found“Like” companies, organizations,government agenciesBe part of key trade associationgroups in the industry
Ways to Use LinkedIn to
support your career search and developmentCreating your Profileproperly which means: Picture & Summary List accomplishments Blog, twitter, website Update at least monthly, more so if in an active searchStatus Updates – 2-3 times aweekYour Network – 500+
Setting Up YourProfileStep by step
instructionsthat walk you throughsetting up your ProfileYou can also import yourresume to help set up yourProfileThe system will prompt youto fill out as much aspossible for your Profile tobe complete
Building YourNetworkLinkedIn will recommendpeople for
you to connectwith that are within onedegree of separation toyouOnly connect with peopleyou know, or share aGroup withStandard templateinvitation should becustomizedAlways thank someonefor a connectionYou will get flagged if youtry to connect with peopleyou do not know
Military LinkedIn GroupsIn searching the
GroupsDirectory there are 18 groupsfor military spouses and 23military employers but this isjust the beginning.Job postings and connectingwith recruiters and otherbusiness owners will be part ofpromoting yourself.
Entrepreneurial and can dospiritList all
volunteer work onresumes and profilesNote station assignments onresume to explain gaps inresume and list that you are amilitary spouseFamiliarity with militaryjargon, culture and can workon base
"You can make more friends
in two months by becoming interested in other people than you can in two years by trying to get other people interested in you.“ Dale Carnegie, How to WinFriends and Influence People