ClearSaleing presents: Measuring the Immeasurable: How to Properly Measure Your Online Marketing Mix

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    ClearSaleing presents: Measuring the Immeasurable: How to Properly Measure Your Online Marketing Mix - Presentation Transcript

    1. Measuring the Immeasurable: How to Properly Measure Your Online Marketing Mix Wednesday March 18, 2009 1pm EST REGISTER NOW: http://www.clearsaleing.com/v9webcast.aspx
      • Join ClearSaleing as they present a more in-depth look into Attribution Management. Co-founder and CIO, Adam Goldberg along with Vetra Analytics President, Dr. Purush Papatla examine the following topics:
      • » Frequent Purchase Path™ Scenarios » Attributing Profit to Each Participating Ad » Why the “Last Click” Method Leads to Wrong Decisions » Why Branded Terms Are Not as Valuable as Once Thought » How to Go Beyond PPC and Evaluate Offline Marketing Efforts
      • The Webinar will go beyond the ideas of Attribution Management and demonstrate how advanced tracking technology and statistical analysis can lead to concrete rules to accurately value a team of ads across a Purchase Path™.
      • Visit www.ClearSaleing.com or www.AttributionManagement.com to find out more!
      • REGISTER NOW: http://www.clearsaleing.com/v9webcast.aspx

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