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As the need for implementing an Attribution Management solution has continued to increase, it is important to understand the various offerings available to decide which solution is the best for you...

As the need for implementing an Attribution Management solution has continued to increase, it is important to understand the various offerings available to decide which solution is the best for you. Join us for this free webcast to learn:

* The various approaches to attribution, with pros and cons for each offering:

* Ad Servers
* Web Analytics
* Consulting Groups
* Technologies

* The difference between Operational (day to day) vs. Project-based (strategic, high-level) attribution
* On the back end, what do you do with the data?
* Which solution would be best for you given your current environment need

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