Introduction to Blogging presentation for a continuing ed class - Presentation Transcript
Using Weblogs as Project Management Tools, Sounding Boards, or Everyday Journals Clancy Ratliff Department of Rhetoric University of Minnesota
Overview
Definition of Weblog
If You Write It, They Will Come (Not!): Networking, Linking, Entering a Conversation
Who Reads This Thing? Knowing Your Audience
Uses of Weblogs: Project Management, Knowledge Management, Citizen Journalism, Personal Journaling
Legal and Ethical Considerations Related to Blogging
Activity
What Is a Weblog?
A frequently updated web site consisting of dated entries in reverse chronological order
“ The unedited voice of an individual” -- Dave Winer
Anatomy of a weblog
Posts
Comments
Blogroll
If You Write It, They Will Come (Not!): Networking, Linking, Entering a Conversation
You have to promote your weblog if you expect anyone to read it
Find other people’s weblogs by doing searches in Google Blog Search and Technorati; when you find one weblog, go to that person’s blogroll and click around
Leave comments on other people’s weblog posts
Link to other people’s weblogs (they’ll see you in their http referrers)
Who Reads This Thing? Knowing Your Audience
How do you find out who’s reading your weblog?
Get your reader statistics (Sitemeter)
Search for your weblog on Technorati
Put an email address on your weblog; make it easy to find (so readers can contact you!)
Uses of Weblogs: Project Management
Make notes about projects you’re working on
Make notes about the texts you’re reading (especially if they’re online!)
Use a weblog as a centralized location for you and your team to communicate -- everything’s in one place, unlike 1000 email messages
Upload and discuss images, charts, graphs, drafts
Don’t worry about having your ideas stolen
Uses of Weblogs: Citizen Journalism
Report on city council meetings, court cases
Cover local and national issues
Uses of Weblogs: Personal Journaling
Childhood memories
Online baby book
Movie/book reviews
Creative work (poetry, fiction, photography)
Daily activities
Personal thoughts, dreams, fears
Personal struggles (weight loss, addiction, disease)
Legal and Ethical Considerations Related to Blogging
Defamation
Intellectual Property (Copyright/Trademark)
Trade Secret
Right of Publicity
Publication of Private Facts
Intrusion into Seclusion
Shield Laws (March 2005 case, Apple corporation)
(Source: Electronic Frontier Foundation’s Legal Guide for Bloggers, available at http://www.eff.org/bloggers/lg/)
Publication of Private Facts
“ Some jurisdictions allow lawsuits for the publication of private facts. In California, for example, the elements are (1) public disclosure; (2) of a private fact; (3) that is offensive to a reasonable person; and (4) which is not a legitimate matter of public concern. Publication on a blog would generally be considered public disclosure. However, if a private fact is deemed ‘newsworthy,’ it may be legal to print it even if it might be considered ‘offensive to a reasonable person.’”
If the private facts are newsworthy, though, it’s legal.
(Source: Electronic Frontier Foundation’s Legal Guide for Bloggers, available at http://www.eff.org/bloggers/lg/)
Remember…
Anyone and everyone can read your weblog unless it’s password-protected! Don’t publish anything on your weblog that you wouldn’t want published on the front page of your local newspaper, especially if you blog under your real name.
Weblog Ethics
Publish as fact only that which you believe to be true.
If material exists online, link to it when you reference it.
Publicly correct any misinformation.
Write each entry as if it could not be changed; add to, but do not rewrite or delete, any entry.
Disclose any conflict of interest.
Note questionable and biased sources.
Source: Rebecca Blood, “Weblog Ethics,” available at http://www.rebeccablood.net/handbook/excerpts/weblog_ethics.html
Still Want to Do It?
Find a newspaper story online -- startribune.com, minnesotapublicradio.org, nytimes.com, etc., and write a response to it. Be sure to link to the story.
Write a post about your most memorable Valentine’s Day.
Write a post that describes your thoughts about blogging in general, what you think you’ll use it for, and/or what decision you’ll make about anonymity and why.
Or write about a different topic, whatever you want! It’s your blog; why let me tell you what to write about? :)
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