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The new seo and why you need to understand it

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Claire Robinson-Ayres

Covers the History of SEO with google Algorithm changes and what now needs to be done to competently SEO your site. Was presented at the http://www.womenoutsidethebox.co.uk/ City Business Club in Bristol on 4th February 2014.

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THE NEW SEO AND WHY YOU NEED TO UNDERSTAND IT Claire Robinson-Ayres Women Outside the Box Bristol City Business Club – 4th February 2014
Why Choose SEO?
What Was SEO? Social Bookmarking Blog & Forum Commenting Article Marketing Directory Submissions Blog Rolls Guest Blogging Anchor Text Links
What changed?
Panda Hits
Penguin Hits
Hummingbird Hits
SEO Today - Technical Broken Link Fixes Meta Data High Quality Content Micro Formatting Content Strategy
SEO Today – Link Building Blogging Google+ Guest Blogging Social Media Mobile Usability Testing
SEO Today – Extra Things to Do Social Sharing Universal Analytics Monitor Website Data Google Tag Manager Twitter Cards
Search Results Today Local Search Results Knowledge Graph Results Vertical Search Results Paid Search Results
Site Links Authorship Mark up Social Results Review Mark up Related Searches
Thank you & Questions… • Claire Robinson-Ayres • Claireodactyl Digital Marketing • Twitter: @ClaireodactylDM • Web: www.claireodactyldigitalmarketing.co.uk

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