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Signifier and Signified
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Signifier and Signified

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Transcript

  • 1.  
  • 2. What do these signs mean?
  • 3.
    • All of the images from slide 2 are ‘signs’:
    • they consist of a signifier (the
    • printed image)
    • and something that is signified
    • (the idea or meaning of the image)
  • 4. Is the object itself: for example a tattoo, a picture, the way somebody is dressed, an advert on TV Is the meaning conveyed by the signifier
  • 5.
    • Have no obvious connection between the sign and
    • the object; our spoken and written words are
    • examples of symbolic signs.
    • For example the word CAT has no obvious link
    • with a small furry animal. The word only works
    • because we understand the rules that state the
    • letters C-A-T, when put in a certain order, mean or
    • ‘ signify’ a small furry animal
  • 6.
    • We understand symbolic signs as their
    • meaning is the result of agreement amongst
    • their users. These types of signs do not
    • have any direct or intrinsic connection with what is
    • being signified.
    • This means that symbolic signs can have
    • several meanings that are contested, or about
    • which people may not agree. Or more simply
    • symbolic signs are open to misunderstanding and
    • misinterpretation.
  • 7. Are evident here: The symbolic signs of business are the suit, tie and white shirt. Are evident here: The symbolic signs of Goths is the dark hair, heavy make-up, dark clothing. These symbolic codes are understood by most people in UK society.
  • 8.