Did you know?
These changes are affecting the way people behave.
         Are you ready for the future?
Well over 1,000,000 books are published worldwide every year.




A Google Book Search scanner can digitize 1,000 pages ev...
Years taken to reach 50 million users

radio 38 years
cable tv networks 13 years

internet 4 years

iPhone apps 1 billion ...
If it were a country it would be the worlds
4th largest.
PRINT CIRCULATION




#F9A237    #E5EEC0   #849F3C

C: 0       C: 11     C: 54
M: 43      M: 0      M: 21
Y: 89      Y: 31...
PRINT CIRCULATION
          Newspaper circulation
          is down 7 million over
          the last 25 years.
#F9A237   ...
ONLINE READERS
ONLINE READERS
But in the last 5 years,
unique readers
of online newspapers
are up 30 million.
This year, traditional advertising is in steep decline.
This year, traditional advertising is in steep decline.




18.7%              10.1%          11.7%               14.8%
Meanwhile, digital advertising is growing rapidly.




18.7%                 10.1%         11.7%              14.8%
Meanwhile, digital advertising is growing rapidly.




18.7%       18.1%     10.1%         11.7%     9.2%     14.8%
More video was uploaded
TO                 IN THE LAST
2 months than if              had been
airing new content 24/7/365
...
10 MILLION
The number of unique visitors



       get every month, collectively.

These businesses have been around for a
         c...
250 MILLION
The number of unique visitors



get every month, collectively.

 None of these sites
 existed 6 years ago.
Only   18%

       of TV   campaigns


                produce    positive   R.O.I.
Wikipedia launched in 2001.

It now features over
13 million articles in more
than 200 languages.
was the only American car company to not
        take a government loan.
was the only American car company to not
        take a government loan.
was the only American car company to not
        take a government loan.
was the only American car company to not
        take a government loan.
In February 2008, John McCain raised
$11 million for his U.S. presidential bid.
In February 2008, John McCain raised
$11 million for his U.S. presidential bid.

           That same month, Barack Obama
...
Instead, Obama leveraged online social networks
     to raise $55 million in those 29 days.
Millenials/Gen Y-ers already outnumber
            Baby Boomers.
Millenials/Gen Y-ers already outnumber
            Baby Boomers.
Social Media is only becoming more pervasive,
and has become a critical factor in the success or
             failure of a...
Social Media is only becoming more pervasive,
and has become a critical factor in the success or
             failure of a...
Are you being heard?
Citizen Presentation
Citizen Presentation
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  • Citizen Presentation

    1. 1. Did you know?
    2. 2. These changes are affecting the way people behave. Are you ready for the future?
    3. 3. Well over 1,000,000 books are published worldwide every year. A Google Book Search scanner can digitize 1,000 pages every hour.
    4. 4. Years taken to reach 50 million users radio 38 years cable tv networks 13 years internet 4 years iPhone apps 1 billion in 9 months
    5. 5. If it were a country it would be the worlds 4th largest.
    6. 6. PRINT CIRCULATION #F9A237 #E5EEC0 #849F3C C: 0 C: 11 C: 54 M: 43 M: 0 M: 21 Y: 89 Y: 31 Y: 100 K: 0 K: 0 K: 3
    7. 7. PRINT CIRCULATION Newspaper circulation is down 7 million over the last 25 years. #F9A237 #E5EEC0 #849F3C C: 0 C: 11 C: 54 M: 43 M: 0 M: 21 Y: 89 Y: 31 Y: 100 K: 0 K: 0 K: 3
    8. 8. ONLINE READERS
    9. 9. ONLINE READERS But in the last 5 years, unique readers of online newspapers are up 30 million.
    10. 10. This year, traditional advertising is in steep decline.
    11. 11. This year, traditional advertising is in steep decline. 18.7% 10.1% 11.7% 14.8%
    12. 12. Meanwhile, digital advertising is growing rapidly. 18.7% 10.1% 11.7% 14.8%
    13. 13. Meanwhile, digital advertising is growing rapidly. 18.7% 18.1% 10.1% 11.7% 9.2% 14.8%
    14. 14. More video was uploaded TO IN THE LAST 2 months than if had been airing new content 24/7/365 SINCE 1948. ( ) Which was when ABC started broadcasting.
    15. 15. 10 MILLION
    16. 16. The number of unique visitors get every month, collectively. These businesses have been around for a combined 200 years.
    17. 17. 250 MILLION
    18. 18. The number of unique visitors get every month, collectively. None of these sites existed 6 years ago.
    19. 19. Only 18% of TV campaigns produce positive R.O.I.
    20. 20. Wikipedia launched in 2001. It now features over 13 million articles in more than 200 languages.
    21. 21. was the only American car company to not take a government loan.
    22. 22. was the only American car company to not take a government loan.
    23. 23. was the only American car company to not take a government loan.
    24. 24. was the only American car company to not take a government loan.
    25. 25. In February 2008, John McCain raised $11 million for his U.S. presidential bid.
    26. 26. In February 2008, John McCain raised $11 million for his U.S. presidential bid. That same month, Barack Obama attended no campaign fundraisers.
    27. 27. Instead, Obama leveraged online social networks to raise $55 million in those 29 days.
    28. 28. Millenials/Gen Y-ers already outnumber Baby Boomers.
    29. 29. Millenials/Gen Y-ers already outnumber Baby Boomers.
    30. 30. Social Media is only becoming more pervasive, and has become a critical factor in the success or failure of any business.
    31. 31. Social Media is only becoming more pervasive, and has become a critical factor in the success or failure of any business.
    32. 32. Are you being heard?

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