Cision Webinar: Going Social with Cision
 

Cision Webinar: Going Social with Cision

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Social media tends to affect just about everything we do. From reaching out and connecting with journalists, to monitoring your brand, to sharing a story on your favorite social platform - it’s all ...

Social media tends to affect just about everything we do. From reaching out and connecting with journalists, to monitoring your brand, to sharing a story on your favorite social platform - it’s all a part of going social. Join our panel of experts in a 30 minute vibrant discussion as we talk about:

• How PR professionals are using social media today
• Avenues to leverage your social activity within CisionPoint
• How to connect with the most relevant Influencers in your space
• Why social matters to your company or brand

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Cision Webinar: Going Social with Cision Cision Webinar: Going Social with Cision Presentation Transcript

  • Going Social with Cision: Tools, Tips, and Best Practices Dave Campos, Manager Training and Education Services Sharifa Abubaker, Manager Product Marketing
  • 22 How to participate today  During today’s web seminar, attendees will be in listen-only mode.  If you are experiencing audio issues, please contact: GoToWebinar: 1-800-263-6317  Submit text questions Q&A addressed at the end of today’s session  Everyone will receive an email within 24 hours with a link to view a recorded version of today’s session
  • 33 Items to cover  How PR professionals are using social media today  Avenues to leverage your social activity within CisionPoint  How to connect with the most relevant Influencers in your space  Why social matters to your company or brand
  • 44 In case you missed it…  The State of Social Media for PR Pros  Launched in Spring 2014 in collaboration with PR News  Focus on best practices, most desirable metrics  What’s next for social?
  • 55 What are PR Pros saying? 45% have pitched via social “Build a relationship before pitching” “Best practice is mainly to follow reporters/editors on social media and get a sense of which ones welcome pitches via social media” “Twitter pitches go extra smoothly when the individual is already engaged with you on the platform”
  • 66 Why do we love social? Potential Reach
  • Questions?