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Xerox uses Cisco UCS and Unified Data Center solutions to enhance Managed Print Services Business and delivery of cloud services.

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Discover how Xerox • Enhanced worldwide Global Delivery Center network to meet growing demand for cloud-based Managed Print Services …

Discover how Xerox • Enhanced worldwide Global Delivery Center network to meet growing demand for cloud-based Managed Print Services
• Improved performance of big data analytics supporting service delivery and product development
• Reliably delivers cloud services, including IaaS and Cisco Hosted Collaboration services
by creating a flexible and powerful virtual environment using prevalidated Vblock platform, combining Cisco UCS, EMC, and VMware solutions

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  • 1. Customer Case StudyProcess and Document Leader ImprovesCloud Services Delivery Executive Summary Xerox uses data center solutions to • Customer Name: Xerox enhance Managed Print Services Business and delivery of cloud services. • Industry: Business Process, Document, and IT Services • Location: Norwalk, Connecticut • Number of Employees: 140,000 Business Challenge Originally known worldwide as a print and copier innovator, Xerox today has established Challenge itself as a leading business process and document services company, delivering popular • Enhance worldwide Global Delivery solutions that include Xerox Managed Print Services (MPS) and Xerox Cloud Services. Center network to meet growing demand for cloud-based Managed Xerox’s MPS offer the complete management and optimization of printers, print output, Print Services and the people and processes to support printing, including physical devices, consumables • Improve performance of big data such as paper and toner, IT support, and maintenance. With MPS, Xerox delivers its analytics supporting service delivery expertise through services that enable companies of all sizes to focus on their core and product development businesses while gaining visibility and control over their print spending and operations. • Reliably deliver cloud services, including IaaS and Cisco Hosted “The demand for managed print services is predicted to grow at double-digit growth,” says Collaboration services Andrew Morrison, senior vice president, Xerox MPS Business. “We manage printing for all Solution types of businesses, from global enterprises to small companies. Our services require that • Created flexible and powerful virtual we oversee more than a million devices worldwide that can literally generate hundreds of environment using prevalidated thousands of transactions a second against our core systems.” Vblock platform, combining Cisco UCS, EMC, and VMware solutions The Xerox MPS global delivery centers host a suite of approximately 100 applications (including ticketing systems, help desk, inventory, and financial reporting) related to Results MPS operations. The volume of performance data generated by the MPS applications • Accelerated performance of is massive, highlighting everything from usage and performance trends to equipment applications for managed print maintenance requirements and other critical issues. services, improving response times • Reduced number of server profiles by as much as 80 percent • Improved staff productivity 20 percent, freeing staff to focus on higher-value activities1 © 2012 Cisco and/or its affiliates. All rights reserved. This document is Cisco Public Information.
  • 2. The Xerox MPS global delivery centers consisted of static rack servers that were difficult to scale due to multiple hardware configurations. The centers were also reaching capacity, causing concerns about poor response speed that could slow transactions and worsen“ ith rapidly increasing W system reliability resulting in outages. As a service relied on by businesses worldwide, Xerox MPS needs to offer a 24-hour service and could not afford downtime. demand for services, we had to be able to apply With its years of experience providing outsourcing services to customers, Xerox also expanded into the cloud with services beyond printing and print management. Xerox service profiles quickly Cloud Services started with Infrastructure as a Service (IaaS) before adding backup, and get new servers and disaster recovery, and mobile device management. With excellent features and services, Xerox Cloud Services is growing rapidly as a service that not only provides backup and applications running, storage, but also runs mission-critical applications for customers. without rebuilding Given the demands for Xerox Cloud and MPS services, the company needed data center environments every time. environments that offer greater reliability, scalability, and performance. From support for Cisco UCS delivers a big analytics, to management of a large volume of transactions and devices, to superior more integrated, easier- performance of business applications, Xerox needed solutions that match the company’s growth and focus on delivering outstanding customer service. to-manage platform that has reduced the number Network Solution Xerox looked at a number of global delivery center solutions for MPS. Several of server profiles we alternatives were considered. manage by as much as Offering excellent scalability and an integrated server and switching environment for fast 80 percent.” communications throughout the centers, the Cisco Unified Computing System™ (UCS®) — cott Biesaart S platform was determined to be the best choice for Xerox MPS. Xerox built several Manager, MPS Technology server profiles based on different UCS models to perform various roles in its centers. Group, Cisco® UCS B200 Blade Servers handle administrative and infrastructure functions Xerox that help the entire data center run smoothly. Cisco UCS B230 Blade Servers support basic application and virtualization functions. Finally, higher-performance applications, including SQL databases, run on Cisco UCS B440 Blade Servers and Cisco UCS C460 Rack-Mount Servers. A Cisco Nexus® family of switches, including Nexus 5000, Nexus 2000, and Nexus 1000V, as well as Cisco MDS 9000 Series Switches, provide fast 10-gigabit Ethernet connections as part of the Cisco Unified Fabric. The Cisco Nexus 5000 switches also support unified ports with fibre channel over Ethernet (FCoE), which enables Xerox to connect to EMC storage over a single, converged network. Cisco Application Control Engine (ACE) modules also work with the switches for intelligent load-balancing in the virtualized environment to help optimize performance on all MPS applications. Cisco Process Orchestrator automates IT processes and speeds the deployment of application processes, reducing costs and eliminating manual processes. The Cisco Process Orchestrator is part of the Cisco Intelligent Automation software portfolio. With the enhanced reliability and performance of the integrated Cisco data center solutions, Xerox can deliver faster, more reliable services to its MPS customers. In addition, the reliability helps the IT team reduce maintenance and keep the applications running smoothly at all times for customers around the globe. Virtualization further enhances the flexibility and application load-balancing of the UCS servers. With Cisco UCS Manager, Xerox can also use service profiles to quickly deploy both physical and virtual servers.2 © 2012 Cisco and/or its affiliates. All rights reserved. This document is Cisco Public Information.
  • 3. “In our previous environment, we had to create a different profile for almost every server we added to accommodate changes in bios or hardware configurations,” says Scott Biesaart, manager in the MPS Technology Group. “With rapidly increasing demand for services, we had to be able to apply service profiles quickly and get new servers and applications running, without rebuilding environments every time. Cisco UCS delivers a more integrated, easier-to-manage platform that has reduced the number of server profiles we manage by as much as 80 percent.” In its search for a scalable and powerful platform for Xerox Cloud Services, Xerox considered servers from several vendors, which were already in use running customer applications as part of Xerox’s outsourcing business. Before launching Xerox Cloud Services, a customer asked Xerox to evaluate hosting a private cloud for the customer’s SAP applications. Xerox created a proof of concept running SAP applications on Cisco UCS. “The performance of SAP applications on Cisco UCS was incredible, even better than we were getting on our existing environments,” says Steve Houser, CTO for Xerox Cloud Services at Xerox. With proven success using Cisco UCS as part of a cloud, Xerox took a closer look at Cisco data center solutions. Xerox eventually adopted the validated Vblock platform, which combines Cisco UCS with EMC storage and VMware for virtualization. The integrated solution provides the performance and flexibility of Cisco UCS, with additional assurance that all parts of the platform will work together smoothly. Vblock is currently used in all multitenant and private cloud nodes in the data centers supporting Xerox Cloud Services worldwide. Beyond Cisco data center solutions, Xerox Cloud Services also leverages Cisco Hosted Collaboration Services to offer enhanced customer services. With this partnership, Xerox can provide a range of advanced communication and collaboration solutions, including Cisco Jabber™ and Cisco WebEx®, to customers of all sizes via the Xerox Cloud. Business Results Xerox MPS customers immediately noticed the performance difference with Cisco UCS. “Within 24 hours of implementing Cisco UCS, we had customers contacting us because they noticed the improvement,” says Biesaart. “Response times on some of our MPS monitoring and performance dashboards went from minutes to seconds.” In addition to faster response, the enhanced performance helps enable greatly improved analysis of big data compiled from Xerox MPS applications. From ticketing to inventory to system performance, many MPS applications compile and analyze data, allowing Xerox to continually refine its services. The analysis is also used by product development and manufacturing teams to influence product development. Common service problems can be resolved to improve service delivery, while insights into usage can help guide Xerox teams to enhance product development and quality. In addition, the unified structure and centralized management supported by Cisco UCS have improved IT staff productivity through easier system deployment and maintenance. With Cisco data center solutions, the entire data center can be managed remotely through a centralized console running Cisco UCS Manager. “The Cisco UCS environment reduces the time and labor to deploy and manage our data center,” says Biesaart. “Staff productivity has improved 20 percent, and we now focus less time on administration and more time on improving the quality of our MPS offerings.”3 © 2012 Cisco and/or its affiliates. All rights reserved. This document is Cisco Public Information.
  • 4. The IT team handling Xerox Cloud Services also saw efficiency improvements through Product List the enhanced provisioning process. “With the integration and reliability from Cisco UCS Data Center Solutions in Vblock, we don’t have to worry about supporting different models. We just need to • Cisco Unified Computing System write one profile for all virtual servers, and then we can completely automate the rest of (UCS) the provisioning process,” says Houser. “This saves our team a tremendous amount of time and enables us to grow quickly.” • Cisco UCS B200 M2 and B230 M2 Blade Servers The streamlined Cisco environment has also minimized the Xerox MPS global delivery • Cisco UCS B440 M1 High- center footprint. Although this achievement reduces power and cooling requirements, Performance Blade Servers the most important benefit for Xerox is that it gives the fast-growing MPS room to • Cisco UCS C460 M2 High- expand. “With the continued growth of MPS, we were concerned about running out Performance Rack-Mount Servers of capacity. With Cisco UCS and the ability to provision new servers and applications • Vblock 700 Series quickly in a virtualized environment, we are better positioned to handle business • Cisco Intelligent Automation software demands,” says Biesaart. • Cisco Process Orchestrator Next Steps Routing and Switching The demand for overall Xerox Cloud and Managed Print Services is expected to continue • Cisco Nexus 5000, 2000, and to grow, particularly among small and medium-sized businesses. With greater scalability 1000V Series Switches and performance, Xerox can more efficiently extend Cloud-based services to all markets, • Cisco MDS 9000 Series Multilayer directly and through its extensive network of channel partners. With more customers Switches requesting use of virtual desktop infrastructure (VDI) over the cloud, Xerox Cloud Services • Cisco Application Control Engine also plans to create a VDI offering, further driving service demand. In addition, Xerox is (ACE) Modules looking to migrate a secondary disaster recovery site for MPS onto Cisco UCS to improve availability and help ensure rapid recovery if problems arise. Fabric Interconnects • Cisco UCS 6248UP Fabric For More Information Interconnects To find out more about the Cisco Unified Data Center, go to: www.cisco.com/go/ Network Management unifieddatacenter. • Cisco Unified Computing System To find out more about the Cisco UCS, go to: www.cisco.com/go/ucs. Manager To find out more about the Cisco Nexus, go to: www.cisco.com/go/nexus. Storage To find out more about the Cisco Intelligent Automation, go to: www.cisco.com/go/ia. • EMC Applications • Cisco Hosted Collaboration Solutions • Custom Managed Print Services applications for ticketing, finance, and other functions • Microsoft SQL Server Databases • Microsoft Business Intelligence Software CISCO PROVIDES THIS PUBLICATION AS IS WITHOUT WARRANTY OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING THE IMPLIED WARRANTIES OF MERCHANTABILITY OR FITNESS FOR A PARTICULAR PURPOSE. Some jurisdictions do not allow disclaimer of express or implied warranties, therefore this disclaimer may not apply to you.© 2012 Cisco and/or its affiliates. All rights reserved. Cisco and the Cisco logo are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. To view a listof Cisco trademarks, go to this URL: www.cisco.com/go/trademarks. Third-party trademarks mentioned are the property of their respective owners. The use of the word partner does not imply apartnership relationship between Cisco and any other company. (1110R)© 2012 Cisco and/or its affiliates. All rights reserved. This document is Cisco Public Information.Intel, the Intel Logo, Intel Core, and Core Inside are trademarks of Intel Corporation in the U.S. and other countries. COO-XXXXXX-00  11/12

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