Cisco UPoE and EnergyWise
 

Cisco UPoE and EnergyWise

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  • Hello everyone. I am PradeepParmar, Senior Marketing Manager in Switching Solutions at Cisco. Over the next 10 minutes or so, I will share three things with you. I will give you an overview of Cisco UPOE including the use cases. I will share with you the benefits of UPOE. And I will share the market momentum we are seeing with UPOE.
  • By way of introduction, Cisco UPOE has now ramped up to an annualized run rate of 1M ports in about 2 quarters of shipping. Cisco UPOE doubles the power per port over PoE+ to 60 Watts which enables a new range of devices to be powered over the network. And Cisco UPOE helps lower costs with Cisco EnergyWise, and I will get into how it does so.Lets take a look at Power Over Ethernet evolution.
  • The X-axis here shows how PoE power per port has changed over time, and the y-axis shows what types of devices can be powered with various versions of PoE.Cisco pioneered the Power over Ethernet market in the year 2000 when we introduced inline power with 7W per port. Since then, Cisco has doubled the power delivered per port every three to four years. Cisco has also collaborated with IEEE to standardize PoE, and PoE+ specificationsCisco continues this rich tradition of innovation with Cisco Universal Power Over Ethernet, also referred to as Cisco UPOE. UPOE delivers up to 60 watts of power per port. We intend to work with IEEE and partners to standardize the specification.With the doubling of power, Cisco UPOE now enables Cisco and its partners to leverage PoE for a wider variety of devices, from access points and IP phones to VDI terminals, IP Turrets for financial trading, personal TelePresence units, LED lighting for disaster preparedness, and compact switches. In fact, Catalyst 4500E has been able to maintain 65% or more market share consistently for modular PoE ports based on a continuous stream of PoE innovations.
  • Let’s take a look at the partner eco-system. We have UPOE solutions available for virtual desktop infrastructure, financial trading, business video, LED lighting, building management gateways, and even compact switches for hospitality and retail. The partners we have worked with are shown here.The key takeaway is that with Cisco UPOE, our customers can leverage their existing Catalyst 4500-E infrastructure and re-purpose it to deploy new applications to meet the changing needs of their business.
  • Here is an example of how the Cisco VDI solution works with UPOE. Catalyst 4500E delivers 60W of power to a UPOE splitter. The splitter delivers 30W PoE+ power to a Cisco VXC device. The splitter also has a 12V DC connector that delivers power to the monitor.Customers get the benefit of a very clean/uncluttered work space with a single cable delivering both data and power. They also get faster deployments because they do not need to pull wall circuits for the devices. The resilient network power of UPOE brings the same level of reliability to desktop applications such as soft phones that customers expect from their IP phones.
  • Here are the estimated cost savings with Cisco UPOE. For new deployments, customers save money because they do not need to pull wall circuits. For deploying IP turrets, customers save the expense of deploying a UPS with each IP Turret – they can consolidate their backup power infrastructure into the wiring closet. And as I explained earlier, Cisco EnergyWise can save them up to $128 per port over 5 years. The total estimated savings is $262 per port. If a customer is deploying one thousand ports they could save more than a quarter million dollars.
  • Cisco UPOE has seen tremendous acceptance in the marketplace, and has now ramped up to 1 million ports annualized run rate. The most common use cases customers tell us have to do with VDI deployments, and IP turrets in financial markets, and retail and hospitality solutions using Cisco Catalyst compact switches.
  • To summarize, Cisco UPOE, which doubles the PoE power to 60W, has reached an annualized run rate of 1 million ports. Cisco has an ever growing eco-system of partners that help power a large variety of devices with UPOE. Beyond CapEx savings, customers can further lower their energy costs by combining Cisco UPOE with Cisco EnergyWise.

Cisco UPoE and EnergyWise Cisco UPoE and EnergyWise Presentation Transcript

  • Cisco Universal Power OverEthernet (Cisco UPOE ™)Pradeep ParmarSr. Marketing Manager, Borderless NetworksJune 2012© 2011 Cisco and/or its affiliates. All rights reserved. 1
  • Cisco UPOE has Cisco UPOE Cisco exceeded doubles power UPOE, combined annualized per port to 60 with milestone of 1 Watts enabling EnergyWise, redu million ports partners to power ces costs and a vast variety of improves devices corporate sustainability© 2011 Cisco and/or its affiliates. All rights reserved. 2
  • Driving Innovations into Industry Standards Industry Industry Standard: Standard: IEEE 802.3af IEEE 802.3at (15W PoE) (30W PoE+)Types of PoE Powered Devices 7W 15W 30W 60W Inline Power (PoE) (PoE+) (UPOE) 2000 2003 2007 2009 2011 PoE Power Per Port © 2011 Cisco and/or its affiliates. All rights reserved. 3
  • World’s Only Global Standard for Network Power – Extended Universal • Covers wide range of devices with up to 60W of power • Uses standard RJ45 connectors and Category 5e or higher cabling Resilient • Intelligent power redundancy extended to devices • Consolidate UPS infrastructure Efficient Catalyst 4500E— Industry’s Leading • Up to $128/port estimated savings over 5 years* with Cisco EnergyWise Modular Access Switch • Low power modular switch with Energy Efficient Ethernet (IEEE 802.3az) Cisco UPOE Splitter *Based on a mix of VDI Terminals, compact switches, IP Turrets, and Personal TelePresence Systems managed by Cisco EnergyWise. Turn devices off for 12 hours per day, power cost 10 cents per kWh. Savings will vary.© 2011 Cisco and/or its affiliates. All rights reserved. 4
  • Transforming Enterprise Networks VIRTUAL FINANCIAL BUILDING RETAIL AND DESKTOP TRADING VIDEO MANAGEMENT HOSPITALITY Deploy new applications with resilient network power on existing campus infrastructure© 2011 Cisco and/or its affiliates. All rights reserved. 5
  • 30W PoE+ (Cat 5e) Cisco VXC 21xx (BackPack) with OR Cisco VXC 22xx 9971 phone (Tower) 60W (Cat 5e) Cisco UPOE Splitter Catalyst 4500E with UPOE (60W) 12V DC (Aux power) • Green workspace BENEFITS • Faster deployments • Resilient network power© 2011 Cisco and/or its affiliates. All rights reserved. 6
  • Estimated savings per device or port Cisco UPOE versus 110/220V circuits $54 Capital Expenditure UPS Consolidation $80 Operating Cisco EnergyWise $128 – Over 5 Expenditure years Total $262 See Appendix for calculations.© 2011 Cisco and/or its affiliates. All rights reserved. 7
  • Annualized run rate of UPOE ports deployed© 2011 Cisco and/or its affiliates. All rights reserved. 8
  • World’s Only Global Standard for Network Power — Extended Cisco UPOE 1 million annualized ports deployed Industry-leading partnerships for powering a large variety of devices Reduce costs with Cisco EnergyWise© 2011 Cisco and/or its affiliates. All rights reserved. 9
  • Thank you.© 2011 Cisco and/or its affiliates. All rights reserved. 10
  • Estimated Cost of installing 110V or 220V single outlet (labor + material) $75 Low UPOE voltage versus Incremental per port cost for a Cisco UPOE port (line card & PSU) $ 21 110/220V Savings $54 Each IP Turret UPS - 50VA $100 UPS Consolidation – Bulk 10KVA UPS (supports 200 IP Turrets) $4,000 Trading Floor Cost per turret $20 Savings $80 Note: Labor costs vary by location, ranges from $50 - $150 (NYC). $75 is a conservative estimate.© 2011 Cisco and/or its affiliates. All rights reserved. 11
  • Estimated Savings with Cisco EnergyWise # Work Day Hours Hours in Office per Cost per Estimate Savings Kw Consumed KwH per Year Cost per KwH EnergyWise will Shut Work Day Year per Year Devices Off VDI Display 24 0.03975 348.21 $0.10 $34.82 12 $17.41 IP Turret 24 0.03825 335.07 $0.10 $33.51 12 $16.75 Tandberg Personal TP 24 0.03825 335.07 $0.10 $33.51 12 $16.75 Compact switch 24 0.093 814.68 $0.10 $81.47 12 $40.73 # of Devices Estimate Device Total Savings for Savings per Year 5 Years VDI Display 10 $17.41 $870.53 IP Turret 6 $16.75 $502.61 Tandberg Personal TP 10 $16.75 $837.68 Compact switch 15 $40.73 $3,055.05 Total 41 $5,265.86 Savings Per Port $128.44© 2011 Cisco and/or its affiliates. All rights reserved. 12