GSF 2011 Steve Ressler 3-2 Social Media: How It Works For Government

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How Social Media Works For Government

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GSF 2011 Steve Ressler 3-2 Social Media: How It Works For Government

  1. 1. TheStory
  2. 2. U.S. Statistics• ~20 Million Government Employees • 2.1 million federal employees• 19,429 Municipal Governments• 21,300 Distinct organizations across federal legislative, executive, and judicialARE WE RECREATING THE WHEEL? lS THERE ROOM FOR COLLABORATION
  3. 3. At Work, Where Do People Go to:Ask a question about their projectFind out about other similar projects in governmentGet career advice or mentorshipGet best practices about a specific technology or projectIn past, simply asked peers at work or people you already knewHow do you expand the network to solve government problems
  4. 4. What is Find and contribute Research best practices the latest trends Solve government problems ? Learn about the Connect with peers latest solutionsMISSION: “Connect Government to Improve Government”
  5. 5. What I’ve Learned about Community Building• It’s REALLY REALLY Hard• Most people fail• There’s a talent/skill• Hard to be consistent• There’s a difference between just doing it and doing it well• Many similar reasons to why conferences or associations or magazines succeed/fail
  6. 6. New Medium, Same Human DesiresEveryone wants to see the new baby• Visiting in Person• Print photos• VHS videos• Online photos – Snapfish, Picasa• Facebook – Baby photos, videos• Skype Video
  7. 7. How to Engineer an Awesome Online Community• Find a Great Topic• Stand for something• Treat everyone like a guest• Hustle hard• Remind remind• Make it easy• Monitor closely• Metrics metrics
  8. 8. What Problems are You Trying to Solve?1. Grants Collaboration 6. Decrease Citizen FAQs2. Acquisition Research 7. Increase Innovation3. Employee Collaboration 8. Increase Revenue4. Partner Collaboration 9. Replicate Best Practices5. Non-profit to Gov’t Non- 10. ??? Tell Us?
  9. 9. What You Can Do?1. Join Today and Learn2. Engage in the Community3. Send Me Your Challenges
  10. 10. QuestionsSteve ResslerPresident and CEOFounder@GovLoop.com@GovLoop202 445 0084

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