Applications Feeding our Now in our Modern World

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For more information on all things mobile, visit our Service Provider Mobility Community: http://communities.cisco.com/community/solutions/sp/mobility

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Applications Feeding our Now in our Modern World

  1. 1. Applications: Feeding Our "Now" in Our Modern World.Posted by MsMobileConverg on Apr 5, 2012 8:39:30 AMMobile. It is not the future. Mobile is now.With the immediacy of now, comes the expectation of “more”; as we, as a culture are, never quitesatisfied with that which we have. Not only as a people living in various cultured societies, but also abusiness culture, we are continually in search of “more”, “better”, etc. And with the innovation ofmobile, we have found our faucet.The flow of audience and customer needs and gaps are seemingly endless, but at the current time, oneinnovation stands clearly and puritanically necessary; applications.Applications, the visual icon, that made the UI the most important aspect of the device-dashboard.Applications, the one-click, ease-of-use which engages even the most luddite of mobile owners.The simple hieroglyphic concept of a single-click, representative of a URL, to a gateway of imagination isgenius. Often taken for granted now, as de rigueur on our devices, and soon to be just as common-placeon iptv connected, hybrid-tv’s, is the visual association and the personalization of just such aninnovation. Each device owner and user, has his own frequented applications; defining a footprint oftheir “now” self. As times change, and interests change, so does one’s applications. Fascinating.Applications are a window into who we are, what we need, and that which is important to us, as aperson and as a society. They are also a testament to our modern culture of immediate gratification. Agratification that needs to be fed; fed so frequently that it has turned into an Industry. With that newindustry has come a new market and new business. Such is the wonderful cycle innovation…and allother markets and industries have recognized its value to the audience and its current mainstay-power.Smarthphone, dumbphone, iptv, hybrid-tv, connected home … imagine our world, our devices, our day… without applications … no thank you.... @MsMobileConverg For more discussion on all things Mobility, visit the Mobility Community here: https://communities.cisco.com/community/solutions/sp/mobility

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