The Evolution of the Data Centre

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This presentation will provide an insider's look at challanges and offer strategies and technologies to maximize IT envoirnments today and for the future.

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The Evolution of the Data Centre

  1. 1. ©2013 Cisco and/or its affiliates. All rights reserved. Unified Data Center Delivering an Application Centric Infrastructure Dominick A. Delfino Vice President, Systems Engineering WW Data Center & Virtualization Cisco Confidential 1
  2. 2. The Data Center Is the Information Broker for All Applications Applications Are Changing Type Traditional, Big data, distributed, mobile Consumption Cloud – public, private, hybrid Delivery Any where, any time, any device * Cisco Global IT Impact Survey
  3. 3. Source: Gartner—Cisco IT, “Data Center Cost Portfolio” Data Center Economics 73% of overall IT spend Data center maintenance takes up
  4. 4. Source: Gartner—Cisco IT, “Data Center Cost Portfolio” Data Center Economics SERVER-RELATED SPEND (CAPEX+OPEX) WW Spending on Servers, Power & Cooling,and Mgmt. / AdministrationOVERALL SPEND DISTRIBUTION 29% 22% 12% 11% 10% 7% 7% 2% People Software Energy / Facilities Servers Networking Storage Disaster Recovery Overhead Source: Gartner—Cisco IT, “Data Center Cost Portfolio” Source: IDC, “New Economic Model for the Datacenter” $0 $50 $100 $150 $200 $250 $300 Power & Cooling Expense Mgmt. & Administration—Virtual Servers Mgmt. & Administration—Standalone Servers Server Spending High OPEX IDC, 2011 CustomerSpending($B)
  5. 5. Reliability and global reach Value add clouds Cost and capacity Public clouds Scaleand control Private clouds Workload Migration Cloud ultimately is about workload mobility: Different cloud services for different workload types Application Workloads Drive The “Right” Cloud
  6. 6. IT Usage Model IT Value Model IT Delivery Model IT Organizational Model Meeting the New Imperatives of IT Business Model INTEGRATED VALUE CHAINSILOED DEPARTMENTS CONSUMER-DRIVENWORKPLACE-CENTRIC HYBRID CLOUD SERVICESON PREMISE IT SERVICES SERVICE BROKERINGSERVICE DEVELOPMENT APP ECONOMY FAST IT WEB ECONOMY TRADITIONAL IT
  7. 7. Infrastructure Language Bridging Infrastructure and Applications Through Policy Application Language • Programmable • Rapid Deployment • Grow, Shrink, Move as Needed • Compute, Storage, and Network • Virtualized vs. Physical • Scale-out • Scalability • Stability • Reliability • Performance Any Application Any Time Anywhere Requires Simplification and Fewer Points of Integration
  8. 8. Characteristics of an Application Centric Infrastructure POLICY-BASED OPEN PLATFORM HARDWARE PERFORMANCE, AND SOFTWARE FLEXIBILITY Extends application lifecycle and operations to consistent IT Infrastructure Flexibility through APIs to build application profiles in software then deploy on physical and virtual IT resources Best performance, security, resiliency and management
  9. 9. Benefits of an Application Centric Infrastructure 30% Less Cost 60% Less Cost 90% Less Cost 50% Faster 2x Capacity No Staff Increase 50% Faster IT Staffing Deployment Times Power and Cooling Disaster Recovery Infrastructure Costs Application Performance
  10. 10. NETWORKING UNIFIED COMPUTING MANAGEMENT AND AUTOMATION POLICY-BASED, SCALABLE, SECURE NETWORK FABRIC MODULAR STATELESS COMPUTING AND APPLICATION ACCELERATION POLICY-BASED RESOURCE MANAGEMENT Cisco Unified Data Center Delivering an Application Centric Infrastructure INTERCLOUD OPEN AND SECURE WORKLOAD MIGRATION AMONG CLOUDS
  11. 11. Evolution of Server Architecture Network interface card(NIC) configuration: MAC address, VLAN, and QoS settings; host bus adapter HBA configuration: worldwide names WWNs), VSANs, and bandwidth constraints; and firmware revisions HBAs NICs Processor Memory Configuration APPLICATION Pre-Virtualization Fixed Set of Resources Post-Virtualization Networked Pools of Resources APPLICATION API HYPERVISOR
  12. 12. Cisco Unified Computing System Platform for IT Innovation Orchestration Ready via Open API Fabric-Centric Design Scales Simply and Efficiently Automates IT Processes with Configuration by Policy Consolidates Monitoring and Troubleshooting Ideal Infrastructure for ALL Application Requirements Physical Virtual Blade Rack Local Storage Centralized Single Tenant Multi-Tenant Single DC Multi DC CLOUD VIRTUAL SINGLE PLATFORM PHYSICAL
  13. 13. UCS Invicta Series: flash memory to accelerate applications with UCS Flash-based Application Acceleration Cisco UCS Invicta Address new data velocity and scale requirements Flash-based application acceleration Servers Flash Memory UCS Network & Storage Access
  14. 14. Abstracting Management with Service Profiles UCSSERVICEPROFILES  UUIDs, WWNs, MACs  Resource Pool assignments  BIOS, Firmware  Local storage configuration  Boot order/targets  I/O Adapter type and quantity  Network/SAN configuration  UUIDs, WWNs, MACs  Resource Pool assignments  BIOS, Firmware  Local storage configuration  Boot order/targets  I/O Adapter type and quantity  Network/SAN configuration  UUIDs, WWNs, MACs  Resource Pool assignments  Memory Subject matter expert define policies Policies used to create service profile templates Service profile templates create service profiles Associating profiles with hardware configures servers Unified Computing System UCS Invicta
  15. 15. Cisco Unified Computing System Delivering “Business Outcomes” For Over 30,000 Customers Worldwide 90% World-Record Performance Benchmarks 84% Reduce Provisioning Times 61% Reduce Management Costs 54% Reduce Power and Cooling Costs 77% Reduce Cabling “Our Cisco Unified Computing System decision is a game- changer.” Wes Wright CIO, Seattle Children’s “We can offer leading solutions to our customers and continue to expand our business.” Martin Breslin Infrastructure Architect, SEI “With Cisco UCS, we can adapt much more quickly to user demand.” Mark Adams VP, Information Technology, HireRight Sources: Cisco UCS Changing the Economics of the Datacenter, Customer Case Studies, Cisco UCS Performance Benchmarks Greater Business Agility Lower Operating Expenses Reduced Costs/ Complexity Lower Computing Cost Faster Fact-based Decision Making
  16. 16. Common Network—Physical, Virtual, Cloud Flexibility, Performance, and Visibility ANY HYPERVISOR ANY CLOUD ANY APPLICATION INFRASTRUCTURE  Systems Approach for delivery of – Resiliency – Security – Mobility – Performance  Hypervisor- agnostic  Consistent Policy  Converged  Real-time End-To-End visibility
  17. 17. Cisco Data Center and Cloud Networking Continuous Market Leadership Cisco FabricPath Customers Cisco FEX Customers Cisco NX-OS Customers DC TECHNOLOGY LEADER 3,000+ 17,000+ 55,000+ 11M+ *Source: Infonetics, Q3 2012 DC Network Equipment Report, December 2012 **Source: Dell’Oro, SAN Switching, November 2012 Data current as of December 2012. Subject to change without notice. DATA CENTER SWITCHING LEADER # Market share by revenue in Q3 2012 for DC Ethernet Switching at 71.7%*1 # Market share by revenue in Q3 2012 for FCoE SAN Switching at 87.3%**1 10GE Ports Shipped
  18. 18. Cisco Management and Automation Manages multiple UCS Domains Manages ACI Fabric UCS CENTRAL UCS DIRECTOR Centralized infrastructure control point for data center APIC INTELLIGENT AUTOMATION FOR CLOUD Private Cloud, PaaS (DevOps), Hybrid Cloud Manages heterogeneous data centers and converged infrastructure Manages Single UCS domain UCS MANAGER Controller for network automation
  19. 19. Data Center Automation that Grows with You Cisco Confidential 20 Automation that spans compute, network, storage and virtualization Manages physical & virtual, multi-vendor infrastructures Application-aware infrastructure containers UCS Director Infrastructure Automation Reduces operational spend for maintenance through automation and unified management IT can focus on innovative projects rather than manage what they have Private, Public & Hybrid Clouds Automation for applications & infrastructure across wide range of business services Application Acceleration with PaaS Intelligent Automation for Cloud Delivers speed, flexibility & agility Extends cloud service delivery beyond data center to include business portfolio
  20. 20. Data Center Automation and IT Collaboration Common Policy Framework and Operational Model Application Policy DECENTRALIZED MANAGEMENT COMPUTE NETWORK STORAGE SECURITY Application Requirements CLOUDAPPLICATION COMPUTE NETWORK STORAGE SECURITY POLICY-BASED AUTOMATION
  21. 21. WAN Firewall LB to App Connect to DB Connect to App High Priority APPLICATION REQUIREMENTS WEB APP DB DBWEB APP F/W ADC ADC Implementing the Application Model across the Infrastructure NETWORK REQUIREMENTS Scale-out Single Processor Blade server Mult. processor Fast Read/Write Extended memory SERVER REQUIREMENTS WEB APP DB
  22. 22. UCS and Invicta Integrated Infrastructures with Storage Partners UCS Director Deploying an Application Centric Infrastructure SMEs develop the application profile for the infrastructure 2 UCS Director automates the deployment of policies for that application 3 UCS Manager and APIC deploy the profiles within the infrastructure 4 NETWORK CORES, MEMORY, BIOS, OPERATING SYSTEM, APP ACCELERATION CONNECTIVITY POLICY QOS BANDWIDTH RESERVATION AVAILABILITY SECURITY POLICIES APPLICATION L4-L7 SERVICES Uplink port configuration, VLAN, VSAN, QoS, and EtherChannels Server port configuration including LAN and SAN settings Network interface card (NIC) configuration: MAC address, VLAN, and QoS settings; host bus adapter HBA configuration: worldwide names (WWNs), VSANs, and bandwidth constraints; and firmware revisions Unique user ID (UUID), firmware revisions, and RAID controller settings Service profile assigned to server, chassis slot, or pool Application Profile UCS Manager Application team defines relationships and requirements of app Storage SME Server SME Network SME 1 Application Dev-Ops
  23. 23. Why Hybrid Clouds? It is all about the workload DC or Private Cloud Public Cloud Workload TypeFixed workloads Control & compliance Elastic workloads Quick ramp • Choice to build & rent across providers • Workload portability • Consistent security Hybrid Cloud
  24. 24. Cisco InterCloud Fabric Customer ChoiceOpen vCloud Hybrid Services™ Homogeneous + Custom Cisco’s Hybrid Cloud Approach
  25. 25. Cisco’s Hybrid Cloud Differentiation Cisco InterCloud Fabric Customer Cloud Providers Cloud Brokers Cisco Powered Services ChoiceOpen No Vendor Lock-In Any Hypervisor to Any Provider Heterogeneous Infrastructure End-to-End Security Unified Workload Management and Governance Workload Mobility Across Clouds Open Ecosystem
  26. 26. Cisco InterCloud Benefits for Business Open Heterogeneous On-Premises and Public Cloud Infrastructure Multi-Cloud Support Multi-Hypervisor Support Secure Secure, Scalable Connectivity to Extend Private Cloud to Public Cloud Consistent Policy Enforcement throughout the Hybrid Cloud Workload Security in Public Cloud Flexible Unified Hybrid Cloud Management for Users and IT Admins Workload Portability To and From Physical/Virtual/Hybrid Cloud Policy Based Workload Placement Choice Of Infrastructure to Meet Changing IT Requirements Protect Business Assets and Meet Compliance Consistent Operations and Workload Mobility Across Clouds
  27. 27. Cisco Confidential28

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