Circus Intro_visual_lux

Introduction

Circ.us is a creative communications ﬁrm that helps brands and their agencies tell stories through innovation and participation.

Story Elements Pc St Desktop Strategy Mo Tv Ga Se AR Ap An Mobile Television Gaming Search Aug. Reality Application Analytics Pr Sc So Vo PM We Ev Print OOH Screen Social Video Paid Media Web Evolution

Circ.us Performances

Louis Vuitton Earth Day Global Green/Email Blast

Email Design

Hennessy Lady Hennessy

DKNY IPhone Banner Ads

Augmenting Kim Kardashian Carls Jr. Kim K. Salad Lunch Date

Carls Jr. Digital AOR, 72andSunny, sent Kim to Circ.us on a green screen, with a dream

Alongside 72andSunny, we dreamt of how Kim K. could ﬂy

Using augmented reality, we explored ways to make Kim ﬂy

We tested and tested until...

She Flew Above Our Heads and Our Hearts

We were not the only ones in love

Through interactive commands we made her dance, punch, kick and more

Circ.us Services •Augmented Reality Development/Programming •3D/2D Art •Interface Design •Video Editing •Actionscript

Objectives •Promote Cisco’s Borderless Networks initiative to IT professionals •Create an engaging lead generation tool to be deployed via direct mail •Innovate

Cisco Borderless Networks Max Liberty’s Escape from The Shackles of Old Network Infrastructure

Introducing Max Liberty In order to promote their new “Borderless Networks” initiative to IT professionals, Cisco turned to Circ.us. Along with RG Creations, our solution was a direct mail cube in which all four sides were triggers for a different level of a multi-level augmented reality gaming experience.

In order to overcome potential barriers to entry, inﬂuential IT professionals were sent everything they would need to get started.

Circ.us Services •Ideation/Strategy •Augmented Reality Development/Programming •Game Design/Leveling/QA •3D/2D Art •Interface Design •Sound Design •Copywriting •Game Hosting and Analytics

“All The Worlds a Circ.us” Thanks: adam@circ.us

The Tent is Now Closed.

Circus Intro_visual_lux

by Circus on Apr 29, 2010

Accessibility

Categories

Upload Details

Usage Rights

2 Embeds 82

Statistics

Circus Intro_visual_lux — Presentation Transcript

http://circ.us	78
http://circusentry.tumblr.com	4