Viral Marketing Examples for Content Creation
Upcoming SlideShare
Loading in...5
×
 

Viral Marketing Examples for Content Creation

on

  • 1,696 views

http://www.sparringmind.com/viral-content/

http://www.sparringmind.com/viral-content/

Statistics

Views

Total Views
1,696
Views on SlideShare
1,283
Embed Views
413

Actions

Likes
2
Downloads
14
Comments
0

7 Embeds 413

http://brandongaille.com 352
http://www.scoop.it 51
http://www.linkedin.com 3
http://translate.googleusercontent.com 3
https://twitter.com 2
http://www.theslideshowpro.com 1
http://reader.aol.com 1
More...

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Viral Marketing Examples for Content Creation Viral Marketing Examples for Content Creation Presentation Transcript

  • How toCreate Viral Content
  • The 6 Emotions of Viral Content According to the Wharton School of Business, there are 6 “emotional triggers” that are commonly associated with viral content.
  • AweSurprise Anger Lust Fear Joy View slide
  • The 6 Emotions of Viral Content #1Awe: Content that evokes a sense of “awe” includes uplifting stories, remarkable events, or exhaustive educational content on a singular subject or topic. View slide
  • The 6 Emotions of Viral Content #2 Anger: Content that evokes “anger” makes people want to raise their voice in outrage. When content hits a nerve on someone’s opinion, anger has successfully been evoked.
  • The 6 Emotions of Viral Content #3Fear: Content that evokes “fear” is the kind of content that keeps people up at night with anxiety. This content should make people feel like they’re missing out on something.
  • The 6 Emotions of Viral Content #4Joy: Content that evokes “joy” is the kind of content that uplifts people and gives them hope or motivation. This sort of content often contains an inspiring story.
  • The 6 Emotions of Viral Content #4Joy: Content that evokes “joy” is the kind of content that uplifts people and gives them hope or motivation. This sort of content often contains an inspiring story.
  • The 6 Emotions of Viral Content #5Lust: Content that evokes “lust” is simply content that makes people desire something. The lust doesn’t have to be sexual in nature, it could mean a desire for wealth, health, etc
  • The 6 Emotions of Viral Content #6Surprise: Content that evokes “surprise” can also be described as secret content. It reveals something previously uncommonly known, or goes against common knowledge.
  • 3 More Key Takeaways Theresearch study also mentions 3 more important takeaways relating to what makes content go viral.
  • #1 — Positive vs. Negative The study noted that positive content was far more likely to go viral than negative content.
  • #2 — Emotional Arousal Thestudy noted that content that evoked high arousal emotions (positive or negative) was more likely to go viral.
  • #3 — Practically Useful The study noted that content that was practically useful was the most likely to go viral.
  • Read more about viral content byclicking here
  • SparringMind.com