2. Session plan
Introduction
Session learning objectives
Cardiff as tourism destination
for the day
a. Features as a tourism destination and
b. 3 businesses
3. Session learning objectives
Students will be able to define and
describe the features of Cardiff city, the
capital of Wales, from the perspective of
tourism.
Students will be able to identify and explain
three commonly appearing features from
the pictures that make Cardiff a tourism
destination.
Students will learn to relate and examine
similar business activities relevant to the
features and list one other tourist
destinations of similar nature.
4. Basics of Cardiff
Capital of Wales
Largest city in Wales and the tenth largest city in
the UK
Population 346,100 (2011)
18.3 million visitors in 2010.
In 2011, Cardiff was
ranked sixth in the world in
National Geographic's
alternative tourist destinations.
the new £675m St David's shopping centre has
helped it become the third most popular retail
destination in the UK.
5. Cardiff
Few interesting events…
WOMEX has been the largest
international cultural event Wales has
ever hosted
Heineken Cup 2014- Rugby
WWE
Cardiff Design Festival
6. What are features of a tourism
destination?
Reasons why you
would visit that
place….
A. Natural
B. Manmade
7. Beach
Mountains
Desert
Hot bath, geysers
Rain forests
River
Naturally occurring
activities- eg aurora
Snow mountains
Modern Infrastructure
Religious significance
Food
Music
Historical monuments
High street retail brands
Museums
Indoor activities
Natural features Man made features
8. Features as a tourism
destination
In the following pictures, identify the
features of the city…
19. 3 businesses
Pertaining to the features and the leaflets,
analyze the types of business activities
that could take place at a destination
with those specific features.
20. Ponder over…
On the basis of any one feature , think of
another tourism destination which has
similar features.